Summer Ops Camp 2014

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SUMMER OPS CAMP 2014 is sold out. If you would like to be put on the wait list please email


Join us at SAM Magazine's 5th annual Summer Ops Camp this
September where you and your team will gain valuable insight
into the mountainous potential of year-round business. 

Summer Ops Camp Questions: E-mail

Schedule at-a-glance:


10:00 AM - 4:00 PM Registration at The Lodge at Vail, main lobby. Programs and credentials will be given at this time.  

Your registration includes two nights of lodging, all camp sessions and activities, all meals, drink tickets, welcome bag and an off-site visit to Glenwood Caverns. 
1:00 PM - 4:00 PM

Summer Ops Camp Product Demos & Themed Adventure Tours - Experience Adventure Ridge and demo other activities and products at the base of Gondola One in new and creative ways that get you thinking about programming and new revenue streams.

View a full list of Wednesday demos and packages HERE.
4:00 PM - 6:00 PM All group classroom sessions at Adventure Ridge.

"Zip, Swing and Climb Your Way to Success: Zipline and Aerial Adventure Park Innovation and Operations"

"Summer Market Intelligence"
6:00 PM - 6:30 PM Cocktails at Adventure Ridge

6:30 PM - 7:15 PM
Dinner at Adventure Ridge sponsored
by Outdoor Ventures

7:15 PM - 7:45 PM Featured dinner speaker: Chris Jarnot shares Vail's plans and vision for the future of summer business.

8:00 PM

Optional lighted walk along Gore Creek sponsored by Petzl

Last call at Cucina, The Lodge at Vail


7:30 AM - 9:00 AM Breakfast / Vendor Showcase.
Enjoy a hearty breakfast while you network with fellow operators and talk with summer ops suppliers.
9:00 AM - 9:15 AM Ride Gondola 1 to Mid-Vail for morning sessions
9:15 AM - 10:30 AM Dollars & Sense: The Financial Opportunities and Costs of Summer Activities
10:45 AM - 12:30 PM Small break-out sessions (PODS). Topics include: The Forest Service & Ski Area Recreation; Summer Ops Checklist - Transitional Season Success; Marketing to Your Summer Guests; Summer HR Strategies; Adding Water; Manage your Summers' Hidden Risks

Click HERE for a full description of each POD. 
10:30 AM Coffee break

12:30 PM - 1:30 PM
Lunch at Mid-Vail sponsored by Wells Fargo

1:30 PM - 2:30 PM Return to Lodge at Vail
2:30 PM Buses depart from The Lodge at Vail promptly at 2:30 p.m. for an all camp off-site visit to Glenwood Caverns. This park is a must see.
3:30 PM - 5:30 PM Ride the tram up to Glenwood Cavern's park and experience the many activities in their park. Speak with experts on coasters, souvenir photography, safety and inspections.

5:30 PM - 7:00 PM
Enjoy cocktails and a cowboy dinner at Glenwood Caverns followed by a brief presentation by the owners. Sponsored by Wiegand

7:00 PM - 8:00 PM Buses back to The Lodge at Vail
8:00 PM Wind down with a last call at the Cucina’s firepits at The Lodge at Vail


7:30 AM - 9:00 AM Breakfast / Vendor Showcase.
Enjoy a hearty breakfast while you network with fellow operators and talk with summer ops suppliers.
9:00 AM - 9:15 AM Ride Gondola 1 to Mid-Vail for morning sessions. 
9:15 AM - 12:30 PM "Risk Management: Summer Ops & Tots"
"Hybrid Entertainment Model"
"Mountain Bike Parks, Big and Small, Built for Success"
10:15 AM Coffee break
12:30 PM - 1:30 PM BBQ / Box lunch at outdoor demo vendor lawn
2:30 PM Meet the operators of the Breckenridge Fun Park and enjoy a complimentary demo of their summer activities. Attendees will need to provide their own transportation to Breckenridge.


All-Inclusive PACKAGES: 

> Two nights of lodging at The Lodge at Vail
> All meals and drink tickets
> Two and a half days of sessions, activities and workshops
> Off-site visit to nearby summer operations
> Tours to Glenwood Caverns, Breckenridge and Winter Park

Airport Transfers: Colorado Mountain Express is offering discounted airport transfers for Summer Ops attendees on Wednesday, September 2 and Friday, September 5. Transfers include the Denver airport (DEN), Eagle-Vail (EGE) and Aspen (ASE). Click HERE to see discounted rates and to make a reservation.  

Space is limited and filled on a first-come, first-served basis to ensure a hand's on experience for attendees. 


Summer Ops Camp 2013





2012 Summer Ops video