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January 2018

Thanks for your interest in reading SAM Magazine. We hope you enjoy the select articles from this issue available in their entirety here.

If you'd like to read the rest, we can make that happen. Order a back issue by emailing sarah@saminfo.com. Don't miss another issue by subscribing to SAM now.
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Featured Story

Meet the New Boss

The SAM interview with Kelly Pawlak, NSAA's new president and CEO.

Olympian Teamwork

Olympian Teamwork

Written by Morgan Tilton
A behind-the-scenes look at the upcoming Winter Games in Pyeongchang, South Korea, and the companies that laid the groundwork.
Summit Series :: Developing Future Leaders

Summit Series :: Developing Future Leaders

Written by April Darrow, Sarah Borodaeff
SAM is launching a new leadership development program called the SAM Summit Series. This article highlights the first session in the program on the top...
Lift Business Ramps Up

Lift Business Ramps Up

Written by Rick Kahl
By almost any measure, 2017 was one of the most notable years for lift installation in the past decade.
Mont Saint Sauveur in Quebec invested $1 million into its new miniature golf course, which was designed by a Florida-based firm that specializes in such projects. It has already averaged 200-250 rounds per day in summer.

Going Big on Mini Golf

Written by Moira McCarthy
Really? Yes. Mini golf demonstrates the truism that anything worth doing is worth doing well—even extremely well.
Rental Buyer's Guide 2018-19

Rental Buyer's Guide 2018-19

Written by Peter Oliver (Alpine), Dave Zook (Snowboard)
SAM's annual review of the latest trends in products and programs for the alpine and snowboard rental business.
Idea Files :: January 2018

Idea Files :: January 2018

Written by The Editors
The best idea of 2017, plus de-icing solutions for chairs and comm lines.
Speak Out :: January 2018

Speak Out :: January 2018

Written by Olivia Rowan
 As harassment revelations topple leaders across a wide swath of industries, we must assess our own business culture.
On the Road :: January 2018

On the Road :: January 2018

Written by The Editors
Fall consumer shows, Cutter's Camp Refresher, Killington World Cup
News & Views :: January 2018

News & Views :: January 2018

Written by The Editors
Terrain park contest winners, NASTAR's golden year, crowdfunding, etc.
About 10,000 participants come to Killington in the fall for the Spartan Race.

Events: What's the Value?

Written by Peter Oliver
Hosting events, especially in summer, can have a bunch of benefits.
A Wise Target Market

A Wise Target Market

Written by Marc Liebman
Get ’em while they last: senior skiers remain an attractive and lucrative demographic.
Rethinking Achievement

Rethinking Achievement

Written by JJ Toland
Rewarding kids for good grades is a no brainer, but are we missing an opportunity to do more?
Mountain Spy :: January 2018

Mountain Spy :: January 2018

Written by Dave Meeker
Do you have a non-binary bathroom?
The two rusty paths shown here  reveal either cracks or a lack of weld fusion—and should be investigated further to determine the cause and cure.

DIY Lift Inspection

Written by Neville Sachs
Conduct your own predictive maintenance inspections that don’t cost a fortune or require an outside contractor.
How Effective is Your Staff?

How Effective is Your Staff?

Written by Scott Hannah
Engage frontline employees in the guest experience to drive more visits and greater revenue.