Speak Out & Issues
Submitted on 11/06/2013 - 3:18pm
November 6, 2013 -- Gregg Blanchard
There have been a few times recently where I've honestly had to keep from smirking when discussing Twitter.
Each time a common insight has come up from social media marketers who complain, in one form or another, that:
"I just don't get a lot of traffic from Twitter. It's great for other things, but it doesn't generate many site visitors."
Submitted on 10/29/2013 - 3:41pm
October 28, 3013 -- Gregg Blanchard
Submitted on 10/28/2013 - 1:40pm
October 28, 2013 -- Gregg Blanchard
It’s been a while since I talked about print ads. A long while, but I do have an excuse.
Ready? I didn’t see any.
Well, I saw some, but they were few and far between or hyper-local and not representative of resorts as a whole. So I waited...until last week when the Freeskier resort guide came with not one, not two, but ELEVEN resort print ads. Hallelujah.
Submitted on 10/22/2013 - 11:40am
October 8, 2013 -- Gregg Blanchard
When I was a kid, I used to silently worry about weird stuff. Like, somehow, I had mixed up the day of the backpacking trip and I was going to show up at my scout leader’s doorstep a day early loaded to the gills with gear. Or that I had mixed up the time of a birthday party and I’d be three hours early.
Submitted on 10/17/2013 - 3:37pm
Ray WellerBreckenridge, CO
Snowmaker since 1992
Submitted on 10/17/2013 - 3:34pm
Ken MackLoon Mountain, N.H.
Snowmaker since 1999
Submitted on 10/15/2013 - 12:22pm
Submitted on 04/19/2013 - 6:22pm
This year's Mountain Travel Symposium focused on expanding the winter sports market. And the two-day Forum was full of great takeaways for a brighter future. There is a sea of change coming in our guests: are you prepared to be out in front? Are you communicating with guests and potential guests with the right tools?
Submitted on 02/14/2013 - 5:20pmThe death of Alpine Meadows patroller Bill Foster shook the Lake Tahoe community in a very big way. Foster was a 30-year veteran, a mentor and a friend to everyone he ever worked with in the industry. During routine avalanche control work on December 24, 2012, Foster stood in the “safe-spot” when the charge was thrown. No one expected the resulting avalanche to reach him, but it did. He had probably stood in that exact spot hundreds of times before.
Submitted on 02/04/2013 - 1:37pm
CHALLENGE #5: WEATHER/CLIMATE CHANGE
“The weather factor will always be the challenge. It will not go away. It has been with the ski industry from day one.”