SAM Magazine-Aspen, Colo., August 8, 2007-The industry took a step closer to the $100 adult day ticke last week when Aspen raised the price for a single day on the slopes during that resort's 2007-2008 season to $87, a $5 increase from last season. While $82 itself seems steep for a day of skiing, Aspen didn't have the most expensive ticket in the nation-or the state-last winter. That honor went to Vail, which charged $85 for an adult full day ticket. While Vail hasn't released single-day prices for the upcoming year, it's expected that it will also increase prices, making a day at nearby Ski Cooper seem like a great deal at just $39.

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