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SAM Magazine--April 3, 2011--The National Ski Areas Association (NSAA) announced that Dan Fuller, president of Bristol Mountain Winter Resort in Canandaigua, N.Y., is the recipient of this year's Sherman Adams Award. The Sherman Adams Award is presented annually to an individual from an Eastern ski area that has significantly influenced the industry. The award is named after the former governor of New Hampshire who was also the founder of Loon Mountain, N.H.

Fuller joined Bristol Mountain as director of skiing in 1975, having previously worked at Ski Windham., also in New York. Fuller purchased Bristol in 1984, and through the years, the mountain has grown substantially with the addition of new trails, and two detachable lifts which are credited for helping the resort double its skier visits in the last decade. One of the resort's more successful programs was the Power Mills Park program. Held each year for several years, more than 1,000 kids and adults took a series of three beginner lessons of which more than 90 percent returned to continue their lessons, and Fuller says, hundreds of new families entered the sport as a result.

Fuller's commitment to the sport and industry go beyond his daily efforts at Bristol Mountain. He has been a past director of NSAA and he has served as president of the Ski Areas of New York (SANY) association. He is currently known as SANY's "Treasurer for Life," having filled that role for 20 years. He has chaired the Tourism Advisory Council of the State of New York and is currently the vice chairman of the Board of Directors for Canandaigua National Bank & Trust Company.

Fuller says he often takes his last run of the day near the beginner area watching families learning to ski or snowboard.

"What could be better than to introduce someone to a new, life-long passion," he asks. "It doesn't get any better than that." \