Ski N.H. Gets New Executive Director

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SAM Magazine--North Woodstock, N.H., May 9, 2014--Jessyca Keeler has been selected by Ski New Hampshire's board of directors to serve as executive director of the state association, which represents 33 Alpine and cross-country resorts. Keeler is an avid skier and snowboarder and has been involved in the winter sports travel and tourism industry since 1995—at Whiteface/ORDA and American Skiing Company. She also owned a company called Align Partnerships, a marketing consulting firm. Keeler replaces Alice Pearce and will assume her new position on Monday, May 14.