Vail Resorts Partners With Shaun White
SAM Magazine--August 17, 2011--Vail Resorts announced a worldwide multi-year partnership with Olympic gold medalist Shaun White. White will represent all six of Vail's ski areas (Vail, Beaver Creek, Breckenridge, Keystone, Heavenly and Northstar-at-Tahoe), with Northstar acting as his home mountain and primary training venue. In fact, White will design a 22-foot halfpipe at the resort.
As part of the launch, Vail Resorts will donate $5 for each Epic Season Pass sold to White's chosen charity, St. Jude Children's Research Hospital.