It will take thoughful guest education for newcomers and veterans alike to feel happy and safe as they embrace the outdoors this summer.
With Covid-19 loosening its grip on the country, the outdoor recreation boom it spawned shows no sign of letter up.
The huge influx of new outdoor participants is an opportunity resorts can capitalize on in 2021, and beyond.
These fun, welcoming, and revenue-driving activities and attractions could be just the ticket for boosting summer business.
High-quality, multi-use trail systems are the key to welcoming new and experienced outdoor enthusiasts.
Bike parks did big business in 2020, and operators learned some important lessons that will help ensure future success.
Resorts experienced some pleasant surprises from their summer activities and gained insights into winter ops.
Bike instructor certification—like ski and snowboard certification—helps teachers better cater to two-wheeled guests. Here’s a look at Snowmass’s experience.
As e-bike sales explode, resorts (and others) are grappling with how to integrate them into their trails and operations.