CORONAVIRUS UPDATE

We will be staying on top of the impacts on our industry from COVID-19 and sharing expert insight and resources. This page will be updated regularly with news and resources. In addition, visit our Huddle page for discussions on the current situation and our Social Good page for stories on our mountain community giving back by clicking on the links below.

CLICK HERE FOR THE HUDDLE
CLICK HERE FOR SOCIAL GOOD

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SAM Headline News
Push to The Latest: No

SAM Magazine—Vail, Colo., March 24, 2020—These are stressful times, and there's not much time to plan ahead. So, on Saturday SAM talked to someone who thoroughly understands the business, and has tim...

insurance and risk management MountainGuard
SAM Headline News
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By Tim Barnhorst, CPCU, ARM,MountainGuard If your resort is closed for the season, focus on discontinuing operations as you would during the end of a normal season....

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SAM Headline News
Push to The Latest: No

By Skip King, Reputation StrategiesCOVID-19 has upended business plans for everyone. In the short term, everyone has been focused on shutting down and handling inquiries. Here are a c...

technologyimage
SAM Headline News
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By Sam Rufo, nxtConceptsAs we tackle the most immediate needs of keeping employees safe and dealing with dwindling revenue, ski area websites are an essential means of communicating with guests, emplo...

seasonpassstockweb
SAM Headline News
Push to The Latest: No

SAM Magazine—Natick, Mass., March 20, 2020—The abrupt end to the North American ski and snowboard season in response to the COVID-19 pandemic has prompted a few mountain resorts and at least one mult...

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SAM Headline News
Push to The Latest: No

SAM asked resort financial management consultants Mike Krongel, Mirus Resort Capital, and Tom Lithgow, Resort Logic, how resorts should approach their finances during the coronavirus pandemic. Their advi...