SlopeFillers On SAM features past and present blog posts from slopefillers.com founder and Inntopia VP of marketing, Gregg Blanchard. Gregg provides his perspective on the industry, sharing his ideas, insights and analysis for resort marketers, in addition to sharing the stories of marketing folks who are doing interesting things at resorts.
When you look at the top performing email subject lines, a common thread comes into play: they are all transactional emails.
Sometimes my “top content” posts are after the fact: recaps what what did work instead of ideas for what could work.
(image) As a snowmaking nerd, the Race to Open has always fascinated me. I've watched it unfold enough times to know that once certain resorts hit certain points, it's f...
(image) June 13, 2014 - Gregg Blanchard A while back I ran into small business marketing consultant, Kurt Gellert, on Twitt...
October 28, 2014 -- Gregg Blanchard Here's the thing about websites: it's easier to stay than to get there.
(image) October 20th, 2014 -- Gregg Blanchard Think back fifteen years – twenty-five if you're old enough – and picture your family's budget.