SAM Coverage
Catherine Doucette
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Women Going Downhill
Move over, boys. Women-only programs at downhill bike parks are taking off. During the summer at many ski resorts, when the wildflowers abound and…
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Pleasing the Planners
The recipe is simple: Happy moms = return guests. Here’s how some resorts accomplish just that. I have been a nanny off and on…
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Home Grown
Resorts and communities team up successfully. How do resorts partner with the local community to successfully promote the mountain, the nearby businesses, and support…
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Planet Kids
Soda Springs, Calif. has developed a simple, easy means for young families to introduce kids to snow and wintersports. Soda Springs Resort, the small…
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A Fresh Approach
Ski resort fare is becoming faster, healthier, and made to order. As even McDonald’s has discovered, the effectiveness of the fast food model is…
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A Perfect Match
Resorts have exactly the characteristics marrying couples seek. Resorts across the country are increasingly finding themselves in the business of weddings, and apparently, business…