Spotlight On

  • Tech Solutions for 2021

    Tech Solutions for 2021

    Peruse tech products and services to help enhance the guests experience, collect important information digitally, and streamline commerce.
  • March Issue of SAM

    March Issue of SAM

    Prepare for summer, reflect on the season, plan for the future – all with the March issue of SAM.
  • Looking for a new gig?

    Looking for a new gig?

    Check out our classifieds online and in print.

The Latest

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SAM Headline News

Four Leaders Recognized with SAMMY Leadership Awards

SAM Magazine—Natick, Mass., April 7, 2021—The 2021 SAMMY Leadership Awards honor four individuals for their positive impac...

SAM Headline News

OIA Study Reflects New Outdoor Participant Demographics

SAM Magazine—Boulder, Colo., April 1, 2021—A special report from the Outdoor Industry Association (OIA) found that new, mo...

SAM Headline News

Snow People—March 2021

Resorts Maggie Murray and Jesse True, Arapahoe Basi...

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March 2021

Make the Most of Summer

These fun, welcoming, and revenue-driving activities and attractions could be just the ticket for boosting summer business.

March 2021

High Expectations Met

Many smaller local resorts saw record visits through the Martin Luther King holiday weekend.


March 2021

Mountain Spy :: March 2021

A question on boondocking.

SAM Headline News

Covid-19 Insurance Coverage and Liability Update

This report is excerpted from a longer report by Gfeller Laurie LLP. We thank Charles Gfeller for sharing it with


Bend, Don’t Break. Resilience is More Important Now Than Ever

By Paul Thallner, High Peaks Group “This is the lesson: never give in, never give in...

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