Spotlight On

  • March Issue is Mailing!

    March Issue is Mailing!

    Prepare for summer, reflect on the season, plan for the future – all with the March issue of SAM.
  • SAMMY Leadership Award

    SAMMY Leadership Award

    Nominations for the 2021 SAMMY Leadership Awards are open. Who has been your shining star this season?
  • SAM + OpenSnow

    SAM + OpenSnow

    Subscribe, or renew, your SAM subscription and get OpenSnow All-Access, a $30 value, for FREE as part of this limited-time promotion!
  • Bend, Don't Break

    Bend, Don't Break

    Given the challenges the people in our industry are experiencing right now, we have relaunched Resilient Leadership Training
  • Looking for a new gig?

    Looking for a new gig?

    Check out our classifieds online and in print.

The Latest


March 2021

Make the Most of Summer

These fun, welcoming, and revenue-driving activities and attractions could be just the ticket for boosting summer business.

March 2021

High Expectations Met

Many smaller local resorts saw record visits through the Martin Luther King holiday weekend.

March 2021

Mountain Spy :: March 2021

A question on boondocking.

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SAM Headline News

Special Report: Backcountry Ed Can Save Lives

SAM Magazine—Natick, Mass., Feb. 19, 2021—As of Feb. 19, 28 Americans have died in backcountry avalanches this winter, fiv...

SAM Headline News

Covid-19 Insurance Coverage and Liability Update

This report is excerpted from a longer report by Gfeller Laurie LLP. We thank Charles Gfeller for sharing it with



Bend, Don’t Break. Resilience is More Important Now Than Ever

By Paul Thallner, High Peaks Group “This is the lesson: never give in, never give in...

January 2021

Down But Not Out

While Covid put a lot of new lift installations on hold, our annual lift construction survey shows several independent areas m...

November 2020

Snowsports and Rental in the Age of COVID

Industry leaders share strategies for keeping operations safe, profitable.

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