SAM Coverage
Olivia Rowan
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Publisher’s Memo :: March 2024
Interest in Growing In a recent SAM reader survey (our deep thanks to those of you who participated), an astounding two-thirds of you identified…
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Cutters Camp Turns 20
Celebrating 20 years of terrain park community building, collaboration, and knowledge sharing. It started with a conversation with Day Franzen after we profiled him…
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Publisher’s Memo :: November 2023
In this issue… This past March, I spent the day with the good people at Pats Peak, N.H. During lunch with the team, Pats…
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Pub Memo :: July 2023
After facing many challenges in recent years—from the pandemic, wildfires, staffing issues and burnout—this past winter’s record visits, revenues, and snowfall were a welcome…
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Publisher’s Memo :: May 2023
Looking Back and Ahead With the winter season behind (most of) us, May is a good time to take in the big picture, to…
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Publisher’s Memo :: March 2023
Global ski industry and in this issue. IT’S A SMALL WORLD This story is from the SAM print archive Subscribers can read the full…
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Catching Up with Kelly
SAM catches up with NSAA president and CEO Kelly Pawlak after her first five years at the helm to find out how she and…
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Publisher’s Memo :: January 2023
SAMMY Hall of Famers… Lift Construction survey. RECOGNITION ABOUNDS When it comes down to it, recognition is at the heart of what SAM…
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What to Expect When Expecting a Recession
We look to SAM’s archives and today’s brightest minds to forecast the possible impacts of inflation and a potential recession on the upcoming season.…
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Publisher’s Memo :: November 2022
Zero to 60 Zero to 60 As our 60th year celebration wraps up, I want to thank our readers and supplier partners. This magazine…
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Publisher’s Memo :: September 2022
SAM turns 60 SAM Turns 60! Could it be?!? Indeed, this print magazine started 60 years ago in founding publisher David Rowan’s basement. It…
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Publisher’s Memo :: May 2022
Sixty years of SAM and NSAA Cheers! SAM isn’t the only industry institution celebrating its 60th anniversary this year. In 1962, the National Ski…
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Publisher’s Memo :: March 2022
Solving our Riddles Solving Our Riddles Our industry is in an interesting position right now. Demand is high for skiing and snowboarding. Crowds of…
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Publisher’s Memo :: January 2022
AN INDUSTRY PARTNER FOR 60 YEARS You may have noticed a nod to our 60th anniversary on this month’s cover. Can it be? For…
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Publishers Memo :: November 2021
Winter is Coming News of snow blanketing parts of the U.S. at press time has us all excited about the prospect of a good season…
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Publishers Memo :: July 2021
What Comes Next. The team at SAM has spent the last 16 months working on ways to stay ahead of the unusual obstacles facing…
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Publisher’s Memo :: May 2021
Congratulations, a Welcome, and a Farewell It makes me happy to share good news about good people, and that’s what this entire memo…
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Publisher’s Memo
The future looks different now. The Future Looks Different Now Pre-Covid, many of us suburbanites, myself included, lived in a hyper-scheduled world. We…