SAM Coverage
Dave Meeker
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Aspen Snowmass Launches Give A Flake
SAM Magazine—Aspen Snowmass, Colo.—Sept. 6, 2018—With its national advertising campaign—Give A Flake—Aspen Snowmass once again departs from traditional ski resort marketing. The campaign invites…
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R.I.D.E. On
A new rideshare app aims to be good for the environment, the bottom line, and, perhaps, the entire industry. Parking and traffic have always…
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Mountain Spy :: September 2018
“How do I find a new job in the winter sports industry?” THE QUESTION: “I’m looking into a career change, possibly into the ski industry.…
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Boyne Resorts Now All-In on the Ikon Pass
SAM Magazine—Denver, Aug. 29, 2018—This week’s multi-day reveal of additional resorts included on Alterra Mountain Company’s Ikon Pass continues, with today’s door opening on…
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Midwest Ski Areas Association Summer Meetings and Tradeshow 2018
More than 450 ski area and supplier members attended the Midwest Ski Areas Association Summer Meetings and Trade Show, Aug. 19-22, at Boyne Highlands…
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Boyne Resorts Realigns Leadership, Defines Regions
SAM Magazine—Boyne Falls, Mich., Aug. 27, 2018—Three Boyne Resorts executives have been selected to lead operations for the company’s portfolio, based on geography and…
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Ski Area Audit Puts Focus on Child Labor Laws
SAM Magazine—Manchester, N.H., Aug. 27, 2018—The Fairbank Group labor audit and subsequent recent publicity appear to indicate a heightened focus on child labor laws.…
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Purgatory’s Mountain Coaster Debuts This Weekend
SAM Magazine—Durango, Colo., Aug. 23, 2018—The southwest region’s only mountain coaster is making its debut this Saturday, Aug. 25, at Purgatory Resort, Colo. The…
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Stickelman Named Interim CEO of National Ability Center
SAM Magazine—Park City, Utah, Aug. 22, 2018—Following the departure of Gail Barille, the National Ability Center’s (NAC) chief executive officer for the last eight…
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Midsummer Occupancy and Revenue Cools at Western Destinations
SAM Magazine—Denver, Aug. 22, 2018—As of July 31, the midpoint of the summer season for western mountain destinations, occupancy growth is slowing slightly, but…
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Positive Signs on the Foreign Worker Front
SAM Magazine—Lakewood, Colo., Aug. 21, 2018—How much access to foreign workers will U.S. resorts have under the J-1 and H-2b programs this winter? According…
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Registration is Closing Soon for This Year’s Summer Ops Camp
SAM Magazine—Natick, Mass., Aug. 21, 2018—Registration for SAM’s ninth annual Summer Ops Camp—a series of seminars, on-hill workshops, demos, and networking events that explore…
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Snow People, August 2018
This is the August edition of Snow People, where we highlight happenings to prominent people in the mountain resort industry. Sunday River, Maine Sunday…
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Condensing the cloud of summer activities at Ski Apache.
Variety is a funny thing. With more options it’s easier to cast a wider net, but with more options it’s harder to become known…
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Deer Valley’s Wheaton Moving On to Alterra, Shallan Taking Over
SAM Magazine—Park City, Utah, Aug. 17, 2018—Deer Valley’s longtime leader and current president and chief operating officer Bob Wheaton will be transitioning into a…
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Vail Resorts Closes on Stevens Pass Acquisition
SAM Magazine—Broomfield, Colo., Aug. 17, 2018—Vail Resorts this week closed on its acquisition of Stevens Pass Resort in Washington from Ski Resort Holdings, LLC,…
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New Owners Making Improvements to Pine Mountain, Mich.
SAM Magazine—Iron Mountain, Mich., Aug. 15, 2018—An anonymous buyer recently purchased Pine Mountain Ski & Golf Resort in Iron Mountain, Mich., and has already…
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Ron Cohen Named President and COO of Squaw Valley Alpine Meadows
SAM Magazine—Olympic Valley, Calif., Aug. 15, 2018—Ron Cohen is now officially president and chief operating officer of Squaw Valley Alpine Meadows after four months…