The Voice of the Mountain Resort Industry  |  Est. 1962

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Mountains Don’t Move Themselves

SAM Coverage

Joy Spring, Vice President, Leisure Trends Group

  • What’s in a Number?

    Winter resorts are eyeing their Net Promoter Score (NPS), and that’s good. But knowing the score is just the beginning. The winter resort industry…

  • Getting Personal

    Build great relationships with your best customers. Studies show that it costs six times as much to attract a new customer as to retain…

  • Getting Personal

  • What’s in a Number?