SAM Coverage
Katie Bailey
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Talent Under 30
SAM takes its annual look at some of the talent in the industry under 30 years of age. Our future looks to be in…
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Guests on the Go
As mobile devices continue their invasion, smart resorts are taking advantage of the new medium in many ways. If a futurist had told you…
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It’s Showtime!
Freestyle events both large and small are a great way to attract new customers and keep the ones you have happy. Few would argue…
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Twister!
What happened when Ontario’s Georgian Peaks ski club was hit by a tornado? In the tight-knit ski-resort scene at the southern tip of Georgian…
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Higher Learning
The Burton Snowboard Academy at Northstar-at-Tahoe is creating core participants. Learning to snowboard can be a tough go. It looks so cool on TV,…
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Tune-Up Time
The snow will be flying before we know it, and here are what some areas do to get ready. When the winter season ends,…
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Automation = Efficiency
Improving snowmaking systems through automation can save valuable time and man hours while helping out the bottom line. Snowmaking automation is still a relatively…
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Best in Show
We bring you our picks for the best new products at the annual SIA show in Las Vegas. Here are SAM’s top picks for…
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10 More Under 30
When we debuted the “Under 30” list last year, we really had no idea what we were getting into. We thought it would be…
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A Walk in the Park
Here’s a look at what customers will expect in your park this year. The major trends in terrain park design couldn’t be any clearer…
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A Site of Their Own
As terrain parks become entities unto themselves, it comes as no surprise that some resorts are creating separate websites for them, as well. Your…
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Little Green Giants
A resort doesn’t have to be big to have an impact on the environment. See what two smaller areas are doing to go green.…
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Making the Connection
How retailers and resorts can work together to help recruit and retain new participants. For all that they share in common, retailers and resorts…