SAM Coverage
Liz Mettler
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2018 NSAA National Convention and Tradeshow Marco Island, Fla., May 2-5
The 878 attendees at the NSAA National Convention and Tradeshow in Marco Island, Fla., May 2-5 enjoyed four days of stimulating and thought-provoking presentations,…
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Cutter’s Camp Registration Opens for Spring Session
SAM Magazine—Natick, Mass., Feb. 1, 2018—Registration is now open for 16th annual spring session of Cutter’s Camp, May 14-18, 2018, at Timberline, Mt. Hood,…
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Vermont Ski Areas Association Names Molly Mahar as New President
SAM Magazine—Montpelier, Vt., Dec. 28, 2017—Industry veteran Molly Mahar is the new president of the Vermont Ski Areas Association (VSAA). This will be Mahar’s…
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Registration for Cutter’s Camp Fall Refresher Closes in a Week
SAM Magazine—West Dover, Vt., Oct. 25, 2017—Terrain park builders have until Nov. 1 to register for the few remaining spots still available for Cutter’s…
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Eighth Annual SAM Summer (Ops) Camp
“Summer does NOT equal winter,” declared SE Group’s Claire Humber at SAM’s eighth annual Summer (Ops) Camp, held Sept. 5-7, at Vermont’s Killington Resort.…
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Mountain Spy :: November 2015 :: Gluten-Free Dining Options
In this month’s Mountain Spy, we address a growing dietary trend—gluten-free. Though a seemingly simply question, the responses vary tremendously. In the end, as…
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Mountain Spy :: Entitled Customers
In this month’s Mountain Spy, we address the trend of entitled customers. The responses vary, but a personable employee is always the best solution…
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Mountain Spy :: July 2015 :: Disgruntled Pass Holders
In this month’s Mountain Spy, we address a hot topic this past season—disgruntled pass holders. The responses vary, but a personable employee is always…
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Mountain Spy :: March 2015 :: Entitled Customers
In this month’s Mountain Spy, we tackle what is becoming a persistent trend at resorts—entitled customers. THE QUESTION: I WANT TO BUY NEW…
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Mountain Spy :: January 2015 :: Gear Rental
In this month’s Mountain Spy, we tackle the simple act of renting gear. When a customer has doubts about going through the rental process,…
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Eco Tip :: Virtualization of Savings
Streamline information management and storage to reduce energy consumption and cost. Every ski resort has a company server, a physical device where computer data…
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Mountain Spy :: May 2014
In this month’s Mountain Spy, we took on the discount seeker. With spring conditions in play, Mountain Spy Liz Mettler called to see about…
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Mountain Spy :: September 2014
In this month’s Mountain Spy, we put customer service to the test with a delicate question. While the answers weren’t surprising, the customer service,…
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Cutter’s Camp 2017 — East & West Recap
CUTTER’S CAMP 2017— MOUNT SNOW More than 70 terrain park builders and industry experts gathered for Cutter’s Camp Fall Refresher at Mount Snow, Vt.,…
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2017 NSAA National Convention and Tradeshow
The NSAA National Convention and Tradeshow drew a total of 880 ski industry operators and suppliers to the Fairmont Princess Resort in Scottsdale, Ariz.,…
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New Products :: May 2017
Fun and practical innovations, from summer attractions to Stone Paper. We’ve rounded up a variety of new products that serve diverse functions for ski…
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Kircher Buys Crystal from Boyne Resorts
SAM Magazine—Crystal Mountain, Wash., April 19, 2017—On March 31, John Kircher acquired Crystal Mountain Ski Resort in a transaction between Kircher and Boyne Resorts,…

