SAM Coverage
SAM Staff
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Rise Up Challenge 2025 Winner Named
SAM Magazine—Natick, Mass., Aug. 18, 2025—Maddie Baldwin and the lift maintenance crew at Bogus Basin, Idaho, were voted the winners of the 2025 Rise…
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Snow Triple Play to Launch Sept. 1 with 15 Partner Ski Areas
SAM Magazine—Montville, N.J., Aug. 18, 2025—A new multi-mountain ski and snowboard product, the Snow Triple Play, will go on sale Sept. 1, offering Northeast…
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MSAA Summer Meeting and Tradeshow a Success
SAM Magazine—Lake Geneva, Wis., Aug. 15, 2025—It was Bo Bigelow’s first major event as executive director of the Midwest Ski Areas Association (MSAA) and…
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Western Mountain Properties Cut Rates, Spur Summer Booking Rebound
SAM Magazine—Winter Park, Colo., Aug. 14, 2025—Western mountain lodging properties reversed a June slowdown in July by lowering daily rates more sharply than any…
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Rock Fire Closes Tamarack Resort, Threatens Surrounding Community
SAM Magazine—Valley County, Idaho, Aug. 14, 2025—A lightning-sparked wildfire that ignited late Aug. 12 is burning about 1.5 miles south of Tamarack Resort, Idaho,…
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Voting Opens for 2025 Rise Up Challenge
SAM Magazine—Natick, Mass., Aug. 4, 2025—The 2025 Rise Up Challenge is underway, and voting is officially open. Now in its fifth year, this video…
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Jean Mikulas Hired as Red Lodge Mountain President and General Manager
SAM Magazine—Red Lodge, Mont., July 31, 2025—Red Lodge Mountain has hired Jean Mikulas as its new president and general manager. She brings more than…
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SNOW PEOPLE – July 2025
In SAM’s Snow People, we highlight personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier…
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Whiteface Joins Mountain Collective for 2025-26 Season
SAM Magazine—Wilmington, N.Y., July 22, 2025—Whiteface Mountain will join the Mountain Collective pass for the 2025-26 season, expanding the multi-resort pass’s Northeast footprint. The…
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Leelanau Conservancy to Acquire Sugar Loaf Ski Area (Mich.)
SAM Magazine—Leeland, Mich., July 21, 2025—The Leelanau Conservancy plans to acquire and revitalize the defunct Sugar Loaf ski area in northwest Michigan, transforming it…
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Vermont Adaptive, Bart Adaptive to Merge, Expanding Access in Southern Vermont
SAM Magazine—Killington, Vt., July 17, 2025—Vermont Adaptive Ski and Sports and the Bart Adaptive Sports Center plan to merge, forming what will be the…
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Western Destinations Saw Mixed Lodging Results in June
SAM Magazine—Winter Park, Colo., July 16, 2025—The booking pace at Western mountain destinations ticked up slightly in June, the first such gain since last…
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Ski Career Event Seeks Industry Support
SAM Magazine—Henniker, N.H., July 14, 2025—In less than 24 hours, more than 120 students in career and technical education (CTE) programs around New Hampshire…
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Local Groups Agree to End Longtime Opposition of Palisades Tahoe Development Plan
SAM Magazine—Olympic Valley, Calif., July 10, 2025—The massive planned base area development at Palisades Tahoe appears to be moving forward after the resort and…
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Town of Nederland to Acquire Eldora
SAM Magazine—Nederland, Colo., July 9, 2025—The Town of Nederland has signed a letter of intent to buy Eldora Mountain Resort from Powdr following months…
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Ski Area Leaders to Convene at Arapahoe Basin Ahead of MT2030 Summit
SAM Magazine—Keystone, Colo., July 7, 2025— Ski area representatives attending the Mountain Towns 2030 Climate Summit this October are invited to arrive early for…
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J-1 Seasonal Worker Program Proceeding Smoothly—For Now
SAM Magazine—Longmont, Colo., July 7, 2025—While Washington has been focused on Trump’s megabill, the administration has continued to pursue its anti-immigration policies and efforts…
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MCP to Acquire Controlling Stake in Chilean Resort Company Andacor
SAM Magazine—Durango, Colo., July 3, 2025—Mountain Capital Partners (MCP) plans to acquire a controlling stake of Andacor S.A., the longtime owner and operator of…