SAM Coverage
SAM Staff
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National Ski Patrol Conducting Its First Survey of Ski Area Leaders
SAM Magazine—Lakewood, Colo., April 20, 2026— National Ski Patrol (NSP) is surveying more than 300 ski area senior leaders to gather input that will…
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CCSAA Conference 2026: Networking and Snow Farming at Canmore
SAM Magazine—Canmore, Alberta, April 20, 2026—Climate/snowpack presentation. Credit: Reese Brown.The Cross Country Ski Areas Association (CCSAA) Annual Conference drew 72 attendees from across North…
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Nearly 2,000 Ski and Snowboard Instructors Join Labor Suit Against Vail Resorts
SAM Magazine—Denver, April 17, 2026—Nearly 2,000 current and former ski and snowboard instructors have joined a collective action Fair Labor Standards Act lawsuit against…
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Snow People — April 2026
In SAM’s Snow People, we highlight personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier…
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Supplier News Roundup
SAM Magazine—Natick, Mass., April 16, 2025—SAM’s Supplier News roundup delivers a quick look at the latest business moves shaping the mountain resort industry. From…
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Summer Looking Strong as Western Mountain Lodging Limps into Winter Season Finale
SAM Magazine—Winter Park, Colo., April 13, 2026—Economic news conspired with abysmal snowfall and record-breaking warm temperatures during March to continue to drag down the…
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Rathbun Now CEO of Purgatory Resort Holdings After Leadership Restructure
SAM Magazine—Durango, Colo., April 13, 2026—A new leadership structure at Purgatory Resort includes general manager Dave Rathbun moving into the role of chief executive…
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SAM Calls for Nominations for “10 Under 30” Emerging Leaders
SAM Magazine—Natick, Mass., April 13, 2026—Nominations are now open for SAM’s annual “10 Under 30,” presented with support from Snow Operating. The program recognizes…
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Edelmann to Succeed Howard as Vail Mountain VP and COO
SAM Magazine—Vail, Colo., April 8, 2026—Shaydar Edelmann has been appointed as vice president and chief operating officer of Vail Mountain. He succeeds Beth Howard, who is retiring…
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NSAA Honors Campbell, Link with Industry Awards
SAM Magazine—Lakewood, Colo., April 6, 2026—Pat Campbell and Geraldine LinkThe National Ski Areas Association (NSAA) will recognize two longtime industry leaders at its 2026…
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2026 Rise Up Challenge Nominations Now Open
SAM Magazine—Natick, Mass., April 6, 2026—Nominations are now open for the sixth annual Rise Up Challenge. Hosted by SAM and sponsored by Leitner-Poma of…
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Ikon Pass Adds SilverStar, Giants Ridge
SAM Magazine—Denver, April 2, 2026—SilverStar Mountain Resort in British Columbia has joined Ikon Pass as a partner resort and Giants Ridge, Minn., has been…
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Indy Adds 7 Alpine, 3 Cross Country Ski Areas Ahead of Public Sales Period
SAM Magazine—Jackson, N.H., March 31, 2026—Indy Pass has added seven new alpine ski area partners in the Midwest, Alps, and Japan as well as…
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Mont-Sainte-Anne Details Lift Replacements, Other Improvements
SAM Magazine—Beaupré, Québec, March 31, 2026—Rendering of the new gondola cabins. Credit: Doppelmayr.Mont-Sainte-Anne has ordered three new lifts to replace four existing lifts as…
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Vail, Alterra Named in Antitrust Class Action over Pass Pricing
SAM Magazine—Denver, Colo., March 27, 2026—Vail Resorts and Alterra Mountain Company have been named in a federal antitrust class-action lawsuit challenging pricing and competitive…
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Hansen Promoted to President and COO of Crystal Mountain (Wash.)
SAM Magazine—Pierce County, Wash., March 27, 2026—Linnea Hansen has been named the new president and COO of Washington’s Crystal Mountain, effective immediately. She will report…
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MCP Details $37.5M in Planned Capital Improvements
SAM Magazine—Durango, Colo., March 27, 2026—Mountain Capital Partners (MCP) plans to invest more than $37.5 million in capital improvements across its Power Pass network…
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Berkshire East and Catamount Join Bear Den, New Mountain Alliance Formed
SAM Magazine—Charlemont, Mass., March 23, 2026—Berkshire East and Catamount Resorts in Massachusetts have joined Bear Den Partners, formalizing an ownership transition that brings the…