SAM Coverage
Lifts & Ropeways
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Poll: Americans Turning to the Outdoors for COVID Relief
SAM Magazine—Oct. 30, 2020—Even with winter approaching, Americans are turning to the outdoors for safety, sanity, and entertainment, according to a Harris Poll conducted…
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Greg Gavrilets Named Attitash GM
SAM Magazine—Bartlett, N.H., Oct. 29, 2020—Tennessee native Greg Gavrilets is the new general manager of Attitash in New Hampshire. He succeeds longtime Attitash leader…
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COVID Surge in Europe Complicates Resort Openings
SAM Magazine—Cervinia, Italy, Oct. 29, 2020—With COVID-19 cases rising quickly in Europe, winter resorts across the continent are facing new capacity restrictions and delayed…
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Wild Mountain, Mt. Norquay First North American Resorts to Open
SAM Magazine—Taylors Falls, Minn., Oct. 26, 2020—Early snowfall and consistent snowmaking conditions allowed two North American resorts, Wild Mountain, Minn., and Mt. Norquay, Alberta,…
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Sunlight, Guests to Support Local Forest Restoration
SAM Magazine—Glenwood Springs, Colo., Oct. 23, 2020—Sunlight Mountain Resort is supporting fundraising efforts to restore portions of the White River National Forest that were…
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Jay Peak Joins Indy Pass
SAM Magazine—Portland, Ore., Oct. 19, 2020—The Indy Pass has added Jay Peak in Vermont to its alliance of independent ski areas, bringing alliance membership…
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Insights on COVID-19 for the Coming Winter
Will worldwide COVID-19 cases double by the end of the year? They could, and there’s no guarantee a vaccine will be available in time…
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Vail Resorts Cuts More Marketing Jobs, Reorganizes
SAM Magazine—Broomfield, Colo., Oct. 1, 2020—Vail Resorts underwent what it called “the final step of a restructuring of our marketing organization.” The move cut…
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U.S. Ski and Snowboard Hall of Fame Class of 2020
SAM Magazine—Ishpeming, Mich., Oct. 1, 2020—The U.S. Ski and Snowboard Hall of Fame induction Class of 2020 includes eight ski and snowboard athletes and…
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Swain Mountain Joins Indy Pass as Sales Explode
SAM Magazine—Portland, Ore., Sept. 30, 2020—The Indy Pass has added Swain Mountain in western New York to its alliance of independent ski areas, bringing…