SAM Coverage
Lifts & Ropeways
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Little Switzerland Puts the Brakes on Bike Park
SAM Magazine—Slinger, Wis., April 6, 2023—Little Switzerland will permanently close its summer bike park because of increased insurance costs. In a statement posted to…
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Vail Resorts to Offer “My Epic Gear”
SAM Magazine—Broomfield Colo., March 30, 2023—Vail Resorts (VR) plans to introduce a new membership program called My Epic Gear, which could replace the habit…
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Vail Resorts Tahoe Properties to Institute Paid Parking, Carpool Incentives
SAM Magazine—Lake Tahoe, Calif., March 24, 2023—Starting winter 2023-24, Vail Resorts-owned Northstar California, Heavenly Mountain Resort, and Kirkwood Mountain Resort in the Lake Tahoe…
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Alterra To Invest Nearly $500 Million This Year
SAM Magazine—Denver, March 21, 2023—Alterra Mountain Company plans a nearly $500 million capital investment program across its portfolio of destinations over the next year.…
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MCP 2023-24 Power Pass Pricing Remains Relatively Flat
SAM Magazine—Durango, Colo., March 21, 2023—Mountain Capital Partners released its 2023-24 Power Pass family of season passes today, raising the price of its top-tier…
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California Operators Cry “Uncle!” on Historic Snowfall
SAM Magazine—Lake Tahoe, Calif., March 10, 2023—Most California ski areas are closed today as another intense weather system carrying heavy rain, snow, and wind…
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Vail Resorts Plans $211M in Capital Investments for 2023
SAM Magazine—Broomfield, Colo., March 10, 2023—Vail Resorts is planning $206 million to $211 million in capital investments for 2023. Projects include lift installations, a…
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Tale of Two Winters
By LINDA GOODSPEED East and West. The two sides of the country are experiencing two very different winters: In the West, consistent cold and…
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January Snow Boosts Bookings in West
SAM Magazine—Winter Park, Colo., Feb. 14, 2023—The booking pace for guests arriving in January through June rose 13.3 percent compared to the same time…
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December Lodging Results Strong at Western Destinations
SAM Magazine—Winter Park, Colo., Jan. 18, 2023—An impressive booking pace during December—more than double the pace of the year prior—significantly boosted December and January…

