SAM Coverage
Lifts & Ropeways
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Record Visits Projected for Colorado Ski Areas
SAM Magazine—Denver, June 9, 2023—Colorado Ski Country USA (CSCUSA) is projecting a new statewide record of 14.8 million skier visits during the 2022-23 winter…
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Para Athletes Will Join U.S. Ski and Snowboard Team
SAM Magazine—Salt Lake City, Utah, June 8, 2023—Qualifying paralympic ski and snowboard racers will see their names on the official roster of the U.S.…
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Quebec Posts Best Season in 16 Years
SAM Magazine—Quebec, Canada, June 5, 2023—Quebec’s 75 ski areas saw 6.6 million skier visits during the 2022-23 winter season, and increase of 5 percent…
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Crested Butte Lift Mechanics, Electricians Look to Unionize
SAM Magazine—Crested Butte, Colo., May 31, 2023—Lift mechanics and electricians at Crested Butte Mountain Resort (CBMR) have signed union authorization cards initiating a process…
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Alterra Mountain Company to Acquire Schweitzer
SAM Magazine—Denver, June 1, 2023—Alterra Mountain Company has entered into an agreement to purchase Schweitzer, Idaho, from owner and developer MKM Trust. The transaction…
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East Peak Resort Gains Initial Approval for 800-Acre Land Lease
SAM Magazine—Valdez, Alaska, May 17, 2023—Alaska’s Southcentral Regional Land Office (SCRO) has given preliminary approval to East Peak Resort (EPR) for a 20-year, 800-acre…
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Confidence Reigns at CCSAA Conference
SAM Magazine—West Yellowstone, Mont., May 12, 2023—Cross Country Ski Areas Association (CCSAA) held its first in-person spring conference since 2019 on April 3-5, 2023,…
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U.S. Ski Areas Set New Record for Skier Visits
SAM Magazine—Lakewood, Colo., May 9, 2023—U.S. ski areas recorded record visitation for the 2022-23 season with a total of 64.7 million skier visits, according…
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Vail Resorts Appoints Murphy VP and COO of Beaver Creek
SAM Magazine—Broomfield, Colo., May 4, 2023—Vail Resorts named industry veteran Bobby Murphy vice president and COO of Beaver Creek, effective June 1. He has…
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John Merriman Appointed as Mt. Bachelor President and GM
SAM Magazine—Bend, Ore., May 2, 2023—Powdr has named John Merriman the new president and general manager of Mt. Bachelor Ski & Snowboard Resort, starting May…