SAM Coverage
Summer Operations
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Make Summer Sizzle
SAM hit the road to the annual IAAPA show to find out what’s hot for the warmer months and what some ski areas were…
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A Blast From the Past
Mountains have the edge on selling gravity thrill rides, so maybe it’s time to take a look at the Alpine Slide again. It’s as…
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Mountain Spy :: July 2007
In this Mountain Spy we talked to customers instead of customer service. Our aim, to figure out how well your core consumers know your…
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Beyond the Slopes
The new summer activities offer guests the same thrills and back-to-nature experiences that the snow-draped winter mountains provide.
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All Hail the Bullwheels of Summer
Mountain bike parks for summer guests boil down to the freestyle terrain your winter guests love. It’s all about creativity and doing it right.…
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Bouncing Into Summer
Gravity sports are all the rage and a great way for mountain resorts to cater to the summer guest. Given the cost of capital…
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Fun and Games
Take a look at some of the trends in entertainment straight from the International Association of Amusement Parks and Attractions show. For areas considering…
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Construction Site :: March 2006
A look at what areas around the country were up to last summer. Last summer, resorts concentrated on getting people up the hill, giving…
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Switching On the Off Season
For more and more resorts, summer business is becoming a way of life. “We have 882 lodging rooms open 365 days a year, so…