In This Issue
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Twelve Rules to Live By
Communication, understanding, planning, and flexibility will help get your project approved and create goodwill at the same time.
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The Past as Prelude
Early booking trends reflect last winter’s snowfall.
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Blue Pages
Growth Initiatives. A Lion-Hearted Tale. Getting a Lift on Capitol Hill. Changing Times for Time4. The Great White Hope. SAAB Story. Arnold,…
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SAM Idea Files
Crowd control, portable pumps and bridges are some of the great ideas from creative ski resorts.
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Construction Site
Ski areas kept busy this summer installing new lifts, creating new beginner areas and ensuring a white season.
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Speak Out
Once Again: “It’s the kids, STUPID”, a SAM editorial. Who’s coaching our team? by Mark Dorsey, Marketing Director, PSIA.
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Accentuate the Positive
If you always treat your guests like your best friends, you will earn their loyalty-and improve you loss performance at the same…
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Can You See Me Now?
Few mountain visitors need a GPS device-but that won’t stop them from wanting one.
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Heavenly’s Bold Marketing Strategy
How do you maximize visits? Court locals with cheap passes and put Lake Tahoe on par with Colorado to lure destination visitors.
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Industry Reports
Big Mountain to Go Private. Saddleback Sold. Tenney First to Open. NSAA Partners with WinterKids. New Snowboard Magazine Launches. Winter X Games…
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CMC Offers On-line Ed
Interactive Internet course makes lift, electrical maintenance education available everywhere.
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Taking a Leap into Freestyle Instruction
With customer demand growing, PSIA and AASI are moving quickly to make pipe and park instruction more widely available.
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Veggie Power
It’s safe to drink, reduces noxious emissions, and creates less of a mess when spilled. What’s not to like about biodiesel?
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Chair or Gondola
The uphill travel experience will be kicked up a notch this winter at Mont Orford with the choice between chair or gondola-on…
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Just Like Rip Van Winkle
The long-dormant New Hampshire area, Crotched Mountain, gets a second chance at tapping the southern New England crowd under new ownership.
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Tubing Safety: A Neglected Dimensio
With all the attention focused on high-speed tubing collisions, the danger of low-speed collisions can be underestimated.
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Cyber Lodging
With the internet playing a bigger role in vacation planning, is on-line booking within reach for all resorts?
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Go Small or Go Home?
Bigger isn’t always better. The new trend in freestyle terrain is to build for the entry-level rider.
