SAM Coverage
Grooming
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Insights on COVID-19’s Short- and Long-Term Impacts
This week’s briefing from the Insights Collective addresses both short- and long-term issues confronting resort businesses during the pandemic. In the short term: As…
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Alterra Forms Two New Company Divisions, Names Leaders
SAM Magazine—Denver, Oct. 7, 2020—Alterra Mountain Company is making leadership changes and creating new hospitality and real estate divisions as the company looks toward…
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Powder, Snowboarder Magazines to Shut Down
SAM Magazine—Carlsbad, Calif., Oct. 5, 2020—Media conglomerate American Media Inc. (AMI) is closing four of its sports publications, Powder Magazine, Snowboarder, Bike, and Surfer, according to a variety of industry sources.…
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DIY: Tracking Groomer KPIs
Key performance indicator (noun): a quantifiable measure used to evaluate the success of an organization, employee, etc. in meeting objectives for performance. Trail…
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Granite Peak Names Greg Fisher as GM and Marketing Director
SAM Magazine—Wausau, Wis., July 8, 2020—Granite Peak Ski Resort has hired industry veteran Greg Fisher as its new general manager and marketing director. Fisher…
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AIM Sells SKI, WME to Pocket Outdoor Media
SAM Magazine—Boulder, Colo., July 1, 2020—Active Interest Media (AIM) has sold SKI, Warren Miller Entertainment, Nastar, and SNEWS to Pocket Outdoor Media (POM). The…
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UPDATE: Paycheck Protection Program Opens Today
SAM is providing frequent updates, guidance, and ways to connect about the effects of the coronavirus pandemic. Visit our Coronavirus Update page for more resources and special…
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Vail Resorts Institutes Pay Cuts, Furloughs, Defers Capital Projects
SAM is providing frequent updates, guidance, and ways to connect about the effects of the coronavirus pandemic. Visit our Coronavirus Update page for more resources and special…
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Grooming 2020
Efficiency gains involve digital, sustainable, and educational components as well as mechanical and technical advances in groomers themselves. There’s always excitement around the…
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Snow People—January 2020
Snow People is our monthly roundup of happenings to the people of and around the mountain resort industry. Send any personnel news to: [email protected]…
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Sleeping Giant to Suspend Operations Starting in 2020-21
SAM Magazine—Cody, Wyo., Jan. 22, 2020—The board of directors for Yellowstone Recreations Foundation, the not-for-profit that owns and operates Sleeping Giant Recreation Area, said…
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How Deep is Your Snow?
Snow depth management systems enable more effective and efficient grooming and, increasingly, snowmaking. One of the wonderful ironies of modern grooming is that,…
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2019 Terrain Park Contest
Our 15th annual contest drew entries from around the world, and highlights two major themes: community, and environmental action. Our terrain park contest…
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One Week to Enter the Terrain Park Contest
SAM Magazine—Natick, Mass., Sept. 20, 2019—There is just one week left to enter the 15th annual SAM Terrain Park Contest, sponsored by Burton Learn…
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ISKINY/PSAA Expo 2019
The annual Ski Areas of New York (ISKINY) and Pennsylvania Ski Areas Association (PSAA) Expo, held at Hunter Mountain, N.Y., Sept. 16-18, welcomed a…
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New Ownership For Teton Pass Ski Resort
SAM Magazine—Choteau, Mont., September 17, 2019—Former Teton Pass Ski Resort general manager Charles Hlavac has purchased the resort from Nick Wood for $375,000 after…
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SAM Summer Ops Camp 2019: Business Laid Bare
The essentials for summer business success showed clear and strong as moonshine during SAM‘s Summer Ops Camp in Gatlinburg, Tenn., Sept. 3-5. From marketing…
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Timberline Four Seasons Resort Up for Sale
SAM Magazine—Davis, W.Va., July 24, 2019 —Timberline Four Seasons Resort is initiating the sale process for substantially all of the resort’s assets. Timberline commenced…