A guide for marketing department employees on how to keep their jobs. This piece notes the high rate of turnover in the marketing staff of ski resorts. Some successful marketing leaders share their views on how they have beat the odds.
From the Magazine
Six print issues a year, exclusive access to events and programs, and the archive of content operators have trusted for six decades.
Stay informed with news, ideas and insights for mountain resort professionals.
Enter your email and we’ll send a secure sign-in link — no password needed. If you have a SAM subscription, it’s connected automatically.
Check your inbox — we’ve sent a secure sign-in link. It expires in 15 minutes.
Dev (staging) — email is off here.
Open your sign-in link →
September 1994 Issue
A guide for marketing department employees on how to keep their jobs. This piece notes the high rate of turnover in the marketing staff of ski resorts. Some successful marketing leaders share their views on how they have beat the odds.