The Power of Passion

It takes a special breed to run a ski resort, but especially so in the Midwest. The hills are smaller, and the weather risks higher. No one knows this more than Dave Grenier, recently retired head of Snow Creek, Mo., and a longtime Peak Resorts executive, and Chip Perfect, owner of Perfect North Slopes, Ind. Both have operated resorts in the Midwest for 30 years or more. To paraphrase an old song: if you can make it there, you can make it anywhere.

Both agree that it takes passion to be successful—a passion to deliver a great day to guests. We sat down with them to talk about how passion played a key role in their past, and how they see management evolving in the future.

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