The Voice of the Mountain Resort Industry | Est. 1962
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September 2000 Issue
Janet’s opinion piece points out the cruise and golf industry’s smart marketing and timely advertising to get vacationers to take to the water and links, and the advance scheduling of Christmas catalogues and asks, why can’t the ski industry get on the ball? Resorts are notoriously late with brochures and notices about vacations in their summer and winter seasons and Janet explores the problems.
