Telluride Enlists Customer Input on Marketing

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SAM Magazine--August 1, 2011--Telluride Ski Resort is inviting fans to be a part of the area's marketing effort. The resort has created a survey whereby participants will view a compilation of ads targeted to different demographic groups with different images, styles and text, and choose their favorites. Once the results are in, Telluride will adjust its upcoming ad campaign accordingly.

The survey is available at