Vail Most Expensive In The Nation

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SAM Magazine - Vail, Co., December 21, 2007 - It's official. The most expensive adult daily lift ticket is $92 and it's at Vail. The resort reached the benchmark this week, edging out nearby Aspen ($87) and Deer Valley, Utah ($81). Last year an adult single day lift ticket cost $85

While it appears that the days of $100 daily lift tickets aren't far away, it must be pointed out that the majority of Vail's guests benefit from multi-day discounts, accommodation/ski packages and season pass products. For the 2006-2007 season, the ski company averaged approximately $46 in lift ticket revenue across the company's Colorado resorts.


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And the questions is "Where have all the skiers and boarders gone?" Maybe to recreation that doesn't require a Platinum" card. Anyone price equipment lately?


It just proves VAIL Resorts doesn't want a day skier anymore, only multiday and season pass. Why not spread the cost more evenly??

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