SAM Coverage
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Scanning Snow
A report on the cover photo using low-temperature electron microscopy ona snowflake. Advances in imaging technology are giving more clues to snow science.
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Playing The Global Game
A look at how large ski areas and regional associations can market themselves internationally. Explores international marketing partnerships and other marketing resources.
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Spotlight On Colorado’s Front Range Skier
A statistical review of this mega-market for ski area marketers. Includes a comparative demographic breakdown of the region and how this market plays a…
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Rentals And Risk
An editorial on the lack of professionalism in resort rental shops. The author recounts numerous mishaps and how rental operators can reduce their risk…
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Putting Ease Into Skis
A review by the editor on the new revolution in parabolic “easy skis”. These skis with wide tips and tails are manufactured by “S,”…
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NSAA, Asf And Business In Washington
A look at the current plans at NSAA to change their structural relationship with the ski industry lobbying arm, the American Ski Federation (ASF).…
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Patrol And Control
A look at how the management at Boreal, Calif., came up with new solutions to maintain the integrity of their snowboard park by using…
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Profits And Publicity
A review of the nation’s leading snowboarding events. The article examines both the monetary profit and the publicity gained in the hosting and sponsoring…
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What Makes A Great Park
A real-life look at what it takes to create a snowboard park that is both enjoyed by the riders and profitable for the area…
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1995-96 Rental Equipment Preview
A preview of the many new entries into the snowboarding rental market. Includes color photos and news of new lines and manufacturers’ intentions for…
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The Boom In Mountain Living
An editorial look at the boom in mountain living. The author lays out the problem of overdevelopment and overcrowding of our nations mountainous regions.…
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Food Service Safety
A look into applying risk management to food service operations within resorts. Food service operations have one of the higher costs in workmans compensation…
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Farm Team Trainees
A look into a new technique for recruiting and training ski school instructors at Monarch ski area in Colorado. The program allows for aspiring…
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Continuing Research On Acl Screening
A report on the ongoing ACL study being conducted at Vail, Colo., by the Steadman-Hawkins group. The screening program of Vail Associates employees is…
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This Is The Weather That Was
A report by the “Skiing Weatherman”, Herb Stevens, on the effects of the much talked about El Nino phenomenon. This irregularity resulted in unprecedented…
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Turnaround Techniques
A review on monetary and management practices needed to reverse a ski area’s downward trend. The author provides an outline for turning around a…
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Bad Rap For Bats
Golf courses at Sugarloaf and Mount Snow have installed bat houses in order to reduce the number of nsects. The program has reported great…
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Video Review: Grooming Operations And Training
An articulate review by an industry veteran of the grooming operations and training video written and produced by NSAA’s education director Tim White. Purchase…