SAM Coverage
Dave Meeker
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Tracy Bartels Named Mount Sunapee GM
SAM Magazine—Newbury, N.H., Oct. 1, 2019—Keystone Resort (Colo.) senior director of mountain operations Tracy Bartels will assume the role of general manager at Mount…
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One Week to Enter the Terrain Park Contest
SAM Magazine—Natick, Mass., Sept. 20, 2019—There is just one week left to enter the 15th annual SAM Terrain Park Contest, sponsored by Burton Learn…
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SAM Summit Series Call for Mentee Nominations
SAM Magazine—Natick, Mass., Sept. 6, 2019—SAM has launched an open call for nominations to become a mentee for the third year of the successful…
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Enter the SAM Terrain Park Contest
SAM Magazine¬—Natick, Mass., Sept. 6, 2019—Mountain resorts from around the world are invited to submit entries for SAM’s 15th annual Terrain Park Contest, sponsored…
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National Parks and BLM Lands Now Open to E-Bikes
SAM Magazine—Washington, D.C., Sept. 2, 2019—The National Park Service, Bureau of Land Management, and other public lands administered by the Interior Department will now…
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Ikon Pass Adds Zermatt
SAM Magazine—Denver, Aug. 28, 2019—Zermatt Matterhorn, Switzerland, has become the first European destination partner on the Ikon Pass, expanding the Ikon resort and partner…
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PEAK Navigator Program: Become a Better Leader
SAM Magazine—Natick, Mass., Aug. 26, 2019—SAM Magazine has partnered with High Peaks Group—a consulting firm specializing in leadership and team development—to offer the Professional…
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Several Leadership Changes at Vail Resorts
SAM Magazine—Broomfield, Colo., August 26, 2019—Vail Resorts (VR) has made significant leadership changes in in the wake of executive vice president Chris Jarnot‘s retirement…
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Mountain Spy :: September 2019
Facebook Messenger mission: “Can I buy an Epic or Ikon pass? THE QUESTION: “I’m looking to buy an Epic or Ikon Pass, but…
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Summer Ops Camp Registration Closes in Five Days
SAM Magazine—Natick, Mass., Aug. 23, 2019— Registration for SAM’s 11th annual Summer Ops Camp—a series of site visits, seminars, on-hill workshops, demos, and networking…
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Gunstock GM Greg Goddard to Retire
SAM Magazine—Gilford, N.H., Aug. 21, 2019—After a 39-year career at Gunstock Mountain Resort, including the last 21 years serving as general manager, Greg Goddard…
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Snow People – July/August 2019
In SAM’s monthly Snow People, we highlight recent happenings to people who are part of the mountain resort industry. This time around, we’ve combined…
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Sea to Sky Gondola Haul Rope Intentionally Severed
SAM Magazine—Squamish, B.C., Aug. 16, 2019—The haul rope of the Sea to Sky Gondola in Squamish, B.C., was reportedly cut in what police are…
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Western Destinations See Business Stall This Summer
SAM Magazine—Denver, Aug. 16, 2019—At the halfway point of summer, lodging properties in mountain destinations are enjoying a strong overall seasonal performance, largely even…
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Tariffs Still Set to Hit Winter Sports Gear
SAM Magazine—Lakewood, Colo., Aug. 16, 2019—President Trump postponed the 10 percent tariffs on Chinese-made goods, set to take effect on Sept. 1, for many…
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July 4th Holiday: Hot Business and Weather
SAM Magazine—Dover, Vt., July 10, 2019—After many regions of ski country experienced wet—and even snowy—weather through much of the spring, a hot summer Fourth…
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Ron Hawkes Named General Manager at Wisp
SAM Magazine—Deep Creek Lake, Md., July 10, 2019—Wisp Resort has hired ski industry veteran Ron Hawkes as its new general manager. He succeeds Jerry…
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Best and Worst in Marketing 2018-19
We offer opinionated, fun, occasionally contentious reviews of the season’s marketing initiatives, to inform and inspire future efforts. What does the word “marketing” make…