The Voice of the Mountain Resort Industry  |  Est. 1962

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Mountains Don’t Move Themselves

SAM Coverage

Peter Oliver

  • Ice That’s Nice

    Ice That’s Nice

    The making of a World Cup race course.   For the last four years, the snowmaking crew at Killington, Vt., has begun a process…

  • Via Ferratas

    Via Ferratas

    These popular European activities are beginning to make their mark as summer attractions at North American ski areas. Looking for a connection between a…

  • Rental Buyers’ Guide 2020-21

    Rental Buyers’ Guide 2020-21

    A rundown on what’s new, what hasn’t changed (for good reason), and what’s trending in ski and snowbord rental gear. Business as usual, rather…

  • How Deep is Your Snow?

    How Deep is Your Snow?

    Snow depth management systems enable more effective and efficient grooming and, increasingly, snowmaking.   One of the wonderful ironies of modern grooming is that,…

  • Trailblazers :: May 2019

    Trailblazers :: May 2019

    Bill Irwin :: Champion of developing the best possible gear for beginners. For more than 40 years, Bill Irwin has been on a mission…

  • Tenants for Turns

    Tenants for Turns

    Incentivizing homeowners to house employees is one answer to the employee housing squeeze. Affordable employee housing. For many resorts, the concept presents a critical…

  • Rental Buyer’s Guide :: January 2019

    Rental Buyer’s Guide :: January 2019

    An overview of what’s new and noteworthy in ski and snowboard rental gear. The rental shop serves a very broad audience, from newcomers whose…

  • The Changing State of the Snowmaking Art

    The Changing State of the Snowmaking Art

    Automated operations, to one extent or another, can lead to tremendous efficiency gains. Two words define snowmaking as it matures in the first part…

  • Events: What’s the Value?

    Events: What’s the Value?

    Hosting events, especially in summer, can have a bunch of benefits. In mid-September, 10,000 athletes swarmed over Killington, Vt., for the Spartan Race, a…

  • Winterizing Summer Ops

    The sometime downside to summer ops can be winterizing them. Contrary to the fantastical notion that the classic ’60s surf movie might want you…

  • Is the Price Right?

    Alternatives to traditional ticket pricing might just be inevitable. Pricing strategies in any business can be like a form of sorcery. A little hocus-pocus…

  • Concept Kiosk

    Resorts are finding that specialized food kiosks are a creative way to keep food offerings innovative, fast and cheap. Grab and go. The term…

  • Rental Gear 2014

    Manufacturers on both the Alpine and snowboard sides continue to find ways to make the rental process easier and guests happier. The four cornerstones…

  • Techno Grooming

    Techno Grooming

    GPS’s role in grooming has been minimal so far, but that could change. In the post-Big Brother world of modern technology, the big satellite…

  • Alt Golf

    Disc and miniature golf are experiencing a renaissance. Golf is a sport that, over the years, has spawned a number of mutations. Prominent among…

  • Made in the Shade

    Summer guests have their own very unique needs. A place out of the sun is one of them. See how resorts provide shelter and…

  • Injury News: No Trend is a Good Trend

    Injury rates for skiers and riders continue a slow decline, and some anticipated spikes have failed to materialize. “Skiing is a dangerous sport,” says…

  • The Big Squeeze

    Part II of our series reporting on the latest in snowmaking technology. Ask anyone in the know what the biggest trend is these days…