SAM Coverage
SAM Staff
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Washington Recreation Groups Issue Joint Winter Recreation Update
SAM Magazine—Wenatchee, Wash., Dec. 19, 2025—After major storms brought torrential rain and damaging winds that washed out roads and depleted an already thin snowpack,…
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Contract Negotiations Set to Resume Between Telluride Resort and Patrol Union
SAM Magazine—Telluride, Colo., Dec. 19, 2025—Communication between Telluride Resort and the Telluride Professional Ski Patrol Association (TPSPA) will resume following a union vote earlier…
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Report Details Economic Impact and Visitor Demographics of Idaho Ski Areas
SAM Magazine—Kellogg, Idaho, Dec. 17, 2025—Idaho ski areas recorded 2.4 million skier visits in 2024-25, the fifth straight season with more than 2 million…
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Weather and Economy Hit Western Lodging Results
SAM Magazine—Winter Park, Colo. Dec. 16, 2025—Below average snowfall and faltering consumer confidence negatively impacted November booking activity at Western destinations, according to the…
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Flooding Shuts Down Washington and Oregon Ski Areas; Federal Emergency Declared
SAM Magazine—Seattle, Wash., Dec. 16, 2025—A series of severe atmospheric rivers beginning on Dec. 9 brought the Pacific Northwest ski season to a grinding…
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Quebec Order Prevents Mont-Sainte-Anne from Opening Lifts to Start Season
SAM Magazine—Beaupré, Quebec, Dec. 15, 2025—Quebec regulators have ordered the closure of four aerial lifts at Mont-Sainte-Anne (MSA), postponing the resort’s planned opening and…
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Snow People – December 2025
In SAM’s Snow People, we highlight personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier…
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The 2025 SAM Terrain Park Contest Winners
SAM Magazine—Natick, Mass., Dec. 11, 2025—The 20th SAM Terrain Park Contest saw 40 percent more votes than last year and drew 85 resort-submitted entries…
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Vail Resorts Q1 2026 Report: Steady Business, More Marketing
SAM Magazine—Broomfield, Colo., Dec. 11, 2025—Vail Resorts reported 4 percent year-over-year resort net revenue growth in the 2026 fiscal first quarter ended Oct. 31,…
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Club Med Tremblant to Open in 2028
SAM Magazine—Mont-Tremblant, Québec, Dec. 9, 2025—Mont-Tremblant will be home to a new ski in, ski out Club Med resort in December 2028. Club Med…
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Vail Resorts Loosens Advance-Purchase Lift Ticket Window
SAM Magazine—Broomfield, Colo., Dec. 9, 2025—Vail Resorts will now offer skiers and riders a discount on lift tickets purchased four or more weeks in…
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Sky Tavern Names Chris “Toph” Brown as New CEO
SAM Magazine—Reno, Nev., Dec. 2, 2025—The Sky Tavern board of directors has appointed Chris “Toph” Brown as the Nevada ski area’s new chief executive…
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Black Mountain, Town of Jackson Reach Settlement
SAM Magazine—Jackson, N.H., Dec. 1, 2025—Black Mountain and the Town of Jackson have reached a settlement, ending a months-long clash over operations at the…
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Megève Ski Area Joins Ikon Pass
SAM Magazine—Haute-Savoie, France, Dec. 1, 2025—Alterra Mountain Company added France’s Megève Ski Area as an Ikon Pass partner for 2025-26. Full Ikon Pass holders…
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Pacific Group Resorts Acquires SilverStar
SAM Magazine—Vernon, British Columbia, Nov. 25, 2025—Pacific Group Resorts (PGR) has acquired SilverStar Mountain Resort in Vernon, British Columbia, from Powdr. PGR’s portfolio now…
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Vail Resorts Taps Lululemon Executive Burgoyne as CRO
SAM Magazine—Broomfield, Colo., Nov. 25, 2025—Vail Resorts has appointed Celeste Burgoyne as executive vice president and chief revenue officer, effective Jan. 26, 2026. Burgoyne…
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CDA Wins 25-Year Contract Renewal to Operate La Plagne
SAM Magazine—Paris, Nov. 25, 2025—After a competitive tender process, Compagnie des Alpes (CDA) has secured a new 25-year Public Service Delegation (PSD) to continue…
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Mad River Glen Exercises Right to Buy 1,100 Acres Surrounding the Ski Area
SAM Magazine—Waitsfield, Vt., Nov. 24, 2025—The Mad River Glen co-op board of trustees voted unanimously to exercise its right of first refusal to acquire…