SAM Coverage
The Editors
-
Ski California LMOE Conference Draws Record Attendance
SAM Magazine—South Lake Tahoe, Calif., June 12, 2025—The 2025 Ski California Lift Maintenance & Operations Education (LMOE) Conference drew a record 403 attendees to…
-
Ski NH Marks End of Winter Season with Annual Conference
SAM Magazine—North Conway, N.H., June 10, 2025—Nearly 400 snowsports operators and industry suppliers gathered at Cranmore Mountain Resort, June 3–5, for Ski NH’s Annual…
-
Australia Ski Season Off to Strong Start
SAM Magazine—New South Wales, Australia, June 9, 2025—After a couple of disappointing winters in Australia, the 2025 season is off to a more optimistic…
-
Ski Vermont Annual Meeting Highlights Strong Season
SAM Magazine—Warren, Vt., June 6, 2025—A total of 205 resort and supplier members gathered at Sugarbush Resort for the Ski Vermont annual meeting, June…
-
Q3 Visits Down, Early Pass Sales Soft for Vail Resorts
SAM Magazine—Broomfield, Colo., June 6, 2025 —Vail Resorts’ fiscal Q3 results were a mixed bag. While net income for the quarter ending April 30 rose…
-
New Live Sessions for the Ski Resort AI Bootcamp
SAM Magazine—Natick, Mass., June 5, 2025—The Ski Resort AI Bootcamp is back with a new round of live sessions this summer, offering fresh insights…
-
Colorado Reports 13.8M Skier Visits for Third Best Season on Record
SAM Magazine—Denver, June 5, 2025—Colorado Ski Country USA (CSCUSA) projected 13.8 million skier visits in Colorado for this season, ranking 2024-25 as the state’s…
-
Expansion to Double the Size of Doppelmayr Canada Headquarters
SAM Magazine—Saint-Jérôme, Quebec, June 3, 2025—Doppelmayr Canada plans to nearly double the size of its headquarters in Saint-Jérôme, Québec, over the next 18 months,…
-
SNOW PEOPLE – June 2025
In SAM’s Snow People, we highlight personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier…
-
Burke Brings Tom Day Out of Retirement, Appoints Advisory Staff
SAM Magazine—Burke, Vt., June 2, 2025—The new owners of Burke Mountain have coaxed industry veteran Tom Day out of retirement to serve as interim…
-
Strong Winter Celebrated, Concerns Discussed at Revived Eastern Canada Ski Areas Conference
SAM Magazine—Gatineau, Quebec, May 30, 2025—More than 560 attendees gathered in Gatineau for the Eastern Canada Ski Areas Conference and Tradeshow, May 26-29. ASSQ…
-
A Handful of North American Resorts Target June Skiing
SAM Magazine—Natick, Mass., May 28, 2025—As June approaches, all but four North American ski areas have sent up last chair for the 2024-25 winter…
-
Katz Returns as Vail Resorts CEO
SAM Magazine—Broomfield, Colo., May 27, 2025—Kirsten Lynch has stepped down as chief executive officer of Vail Resorts, and Rob Katz, who served in the…
-
Six Lift Maintenance Teams Selected for 2025 Rise Up Challenge
SAM Magazine—Natick, Mass., May 22, 2025—The crews from Bogus Basin, Idaho; Burke Mountain, Vt.; Crotched Mountain, N.H.; Giants Ridge, Minn.; Marmot Basin, A.B.; and…
-
Aspen One Promotes Rigney and Cross, and Other Leadership Updates
SAM Magazine—Aspen, Colo., May 22, 2025—Aspen One, the parent company of Aspen Skiing Company, has promoted John Rigney, Susan Cross, and Ian Stuart, and…
-
Vail Resorts Adds Austrian Partners to Epic Pass
SAM Magazine—Broomfield, Colo., May 22, 2025—Vail Resorts’ Epic Pass will include access to resorts in Austria’s Saalbach, Zell am See-Kaprun, Mayrhofen, and Hintertux for…
-
NSAA 2025 National Convention: Big Crowd, Hot Topics
SAM Magazine—Marco Island, Fla., May 16, 2025—The heavy rain that was forecast for most of the National Ski Areas Association (NSAA) National Convention and…
-
NSAA Honors 2025 Industry Standouts with Annual Awards
SAM Magazine—Lakewood, Colo., May 14, 2025—Boreal MountainThe National Ski Areas Association (NSAA) recognized standout resorts and individuals for excellence in marketing, safety, sustainability, and…