SAM Coverage
The Editors
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Dodge Ridge Sold to Mountain High Owners
SAM Magazine—Pinecrest, Calif., Aug. 17, 2021—California’s Dodge Ridge Ski Resort is being acquired by Mountain High Resort, Calif., owners Invision Capital and Karl Kapuscinski,…
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Blue Mountain Sold for $32 Million
SAM Magazine— Palmerton, Pa., Aug. 11, 2021—Blue Mountain, Pa., has been sold for nearly $32 million to BMR Resort, a Denver-based LLC formed by equity…
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Toggenburg Sold, New Owner to Close It, Sell Assets
SAM Magazine—Fabius, N.Y., Aug. 4, 2021—Toggenburg Mountain in upstate New York was acquired by Peter Harris, president of Intermountain Management, which owns nearby Song…
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News and Views :: July 2021
Visit trends, Vail pay raises, patrol unions, Liftopia, and Olympic woes, plus people and supplier news. SKIER VISITS BEAT EVERYONE’S EXPECTATIONS Well, almost—78…
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Soldier Mountain Bike Park Rises from the Ashes
SAM Magazine—Fairfield, Idaho, May 19, 2021—Soldier Mountain opens its new mountain bike park May 21, after a raging wildfire last summer prevented the park’s…
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News and Views :: May 2021
Epic Price Drop, Planning Primer, NSAA Economic Analysis, People and Supplier News, and much more. EPIC PRICE DROP: WHAT THEY SAID When Vail Resorts…
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Special Report: The American Rescue Plan of 2021
By Mark E. Battersby The $1.9 trillion American Rescue Plan (ARP) includes lots of potential benefits for winter resorts, especially smaller ones. Here’s a…
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News and Views :: March 2021
Night skiing, SAMMY honorees share, supplier news, chainsaw carving, and more. NIGHT SKIING If skiing as a product is a square peg, many of…
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Special Report: Backcountry Ed Can Save Lives
SAM Magazine—Natick, Mass., Feb. 19, 2021—As of Feb. 19, 28 Americans have died in backcountry avalanches this winter, five more than the entire 2019-20…
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Indy Pass Adds Soldier Mountain and Pomerelle
SAM Magazine—Portland, Ore., Feb. 2, 2021—Soldier Mountain and Pomerelle Mountain Resort, Idaho, have joined the Indy Pass. Each resort will provide Indy Pass holders…
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Special Report: Cross-Country Skiing is Booming
by Roger Lohr The Cross Country Ski Areas Association (CCSAA) has been conducting online sessions with members since last spring, focused on sharing information…
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News and Views :: January 2021
Social listening, 2020’s top headlines, supplier news, and more. DON’T MIND US, WE’RE JUST LISTENING SAM partnered with customer insight and analytics…
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It’s Go Time
Winter operating plans are about to be put to the test. Eight months ago, when the pandemic quickly tightened its grip on North America,…
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Terrain Park Contest: A Look Back
Terrain park luminaries weigh in on contest entries from the past five years. The year 2020 has upended everything, so we took the opportunity…
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News and Views :: November 2020
Marketing during a pandemic, small areas speak, people news, and more. THE STATE OF MARKETING DURING THE PANDEMIC By Christian Knapp, former CMO of…
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News and Views :: September 2020
Talking to your community, guests, regulators, and the media; plus supplier and people news. Broadcast Your Intentions Early, Often by Rick Kahl As you…
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Special Report: Legal and Insurance Issues in the Age of COVID-19
By Charles Gfeller and Mellicent B. Thompson,Partners, Gfeller Laurie LLP COVID-19 has led to a variety of measures aimed at mitigating its impact. While…
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SAM Summit Series 2020 — Part 3: Problem Solving & Strategic Thinking
Mentors ruminate on how to approach major obstacles and challenges. This story is from the SAM print archive Subscribers can read the full digitized…