SAM Coverage
The Editors
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Blue Mountain Sold for $32 Million
SAM Magazine— Palmerton, Pa., Aug. 11, 2021—Blue Mountain, Pa., has been sold for nearly $32 million to BMR Resort, a Denver-based LLC formed by equity…
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Toggenburg Sold, New Owner to Close It, Sell Assets
SAM Magazine—Fabius, N.Y., Aug. 4, 2021—Toggenburg Mountain in upstate New York was acquired by Peter Harris, president of Intermountain Management, which owns nearby Song…
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News and Views :: July 2021
Visit trends, Vail pay raises, patrol unions, Liftopia, and Olympic woes, plus people and supplier news. SKIER VISITS BEAT EVERYONE’S EXPECTATIONS Well, almost—78…
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Soldier Mountain Bike Park Rises from the Ashes
SAM Magazine—Fairfield, Idaho, May 19, 2021—Soldier Mountain opens its new mountain bike park May 21, after a raging wildfire last summer prevented the park’s…
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News and Views :: May 2021
Epic Price Drop, Planning Primer, NSAA Economic Analysis, People and Supplier News, and much more. EPIC PRICE DROP: WHAT THEY SAID When Vail Resorts…
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News and Views :: March 2021
Night skiing, SAMMY honorees share, supplier news, chainsaw carving, and more. NIGHT SKIING If skiing as a product is a square peg, many of…
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Indy Pass Adds Soldier Mountain and Pomerelle
SAM Magazine—Portland, Ore., Feb. 2, 2021—Soldier Mountain and Pomerelle Mountain Resort, Idaho, have joined the Indy Pass. Each resort will provide Indy Pass holders…
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News and Views :: January 2021
Social listening, 2020’s top headlines, supplier news, and more. DON’T MIND US, WE’RE JUST LISTENING SAM partnered with customer insight and analytics…
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It’s Go Time
Winter operating plans are about to be put to the test. Eight months ago, when the pandemic quickly tightened its grip on North America,…
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Terrain Park Contest: A Look Back
Terrain park luminaries weigh in on contest entries from the past five years. The year 2020 has upended everything, so we took the opportunity…
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News and Views :: November 2020
Marketing during a pandemic, small areas speak, people news, and more. THE STATE OF MARKETING DURING THE PANDEMIC By Christian Knapp, former CMO of…
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News and Views :: September 2020
Talking to your community, guests, regulators, and the media; plus supplier and people news. Broadcast Your Intentions Early, Often by Rick Kahl As you…
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SAM Summit Series 2020 — Part 3: Problem Solving & Strategic Thinking
Mentors ruminate on how to approach major obstacles and challenges. This story is from the SAM print archive Subscribers can read the full digitized…
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SAM at Home :: May 2020
A screen’s-eye-view of the SAM Huddles. This page is typically called “SAM On The Road,” filled with smiling faces from industry gatherings. Of course,…
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News and Views :: May 2020
Dealing with COVID-19: views and opinions from the SAM Huddle; how the shutdown unfolded at resorts; people and supplier news. Corona Together “I really…
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Former Hermitage Club Sold at Auction
SAM Magazine—Wilmington, Vt., March 20, 2020—The former Hermitage Club in southern Vermont was sold at auction today to a group of former members for…
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SAM Summit Series :: Management vs. Leadership
Three mentors discuss managing and leading, and how the two relate. This story is from the SAM print archive Subscribers can read the…
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SAM Summit Series 2020—Part 1: Welcome to our Happy Place
Year three of the Summit Series begins. Three mentors offer candid and insightful advice on creating life-changing guest experiences. This story is from the SAM…