The Voice of the Mountain Resort Industry  |  Est. 1962

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Mountains Don’t Move Themselves

The SAM Archive

Magazine Archives

  • The School of Holiday Ops

    The School of Holiday Ops

    A mountain of holiday challenges offered vital lessons in operations and communication.

    By Michael Chait · March 2022

  • News and Views :: March 2022

    News and Views :: March 2022

    Mega questions, ski biz abandons OR, Olympics, people news and more.

    By The Editors · March 2022

  • Publisher’s Memo :: March 2022

    Publisher’s Memo :: March 2022

    Solving our Riddles

    By Olivia Rowan · March 2022

  • Fire on the Mountain

    Fire on the Mountain

    Sierra-at-Tahoe GM John Rice reflects on the devastating Caldor Fire, the hard lessons learned, and what's next for…

    By Katie Brinton · January 2022

  • The Lift Business Bounces Back

    The Lift Business Bounces Back

    The 2021 Lift Construction Survey shows a resurgence of new installations after a down year in 2020, with…

    By Peter Landsman · January 2022

  • Crunch Time

    Crunch Time

    As traffic surges, the industry must develop new strategies to manage resort access. Here's a look at some…

    By Cindy Hirschfeld · January 2022

  • Rental Buyers’ Guide 2022-23

    Rental Buyers’ Guide 2022-23

    Rental suppliers tout workhorse products and see new opportunity for resorts in the higher-end demo market across alpine,…

    By Donna Jacobs · January 2022

  • Schooled

    Schooled

    Did snowsports schools find better ways to operate? Lessons from the pandemic suggest the answer is a resounding…

    By Mark Aiken · January 2022

  • Built for the Games

    Built for the Games

    Beijing spared no expense, enlisting the expertise of several familiar resort equipent suppliers and planners to build state-of-the-art…

    By Linda Goodspeed · January 2022

  • Corporate Culture, Redefined

    Corporate Culture, Redefined

    Universal design principles can create a company culture that strengthens all aspects of your business—including the bottom line.

    By Don Rogers · January 2022

  • Mountain Spy :: January 2022

    Mountain Spy :: January 2022

    The Question: How long does it take to go through your equipment rental process?

    By Dave Meeker · January 2022

  • Be More Cyber Secure

    Be More Cyber Secure

    Developing a comprehensive cybersecurity program will help ski areas be more prepared when they are targeted.

    By Sam Rufo · January 2022

  • Capital Suggestions

    Capital Suggestions

    It takes money to make money, but it takes smart planning to spend it well.

    By Rick Kahl · January 2022

  • The Value of Video

    The Value of Video

    Video marketing is low-hanging fruit—here's how to take advantage of it.

    By Luke O. Stafford · January 2022

  • New Products :: January 2022

    New Products :: January 2022

    New tools to enhance operations and the guest experience.

    By Jack Fagone · January 2022

  • News and Views :: January 2022

    News and Views :: January 2022

    SAMMY honorees peek into their crystal (snow)balls, and more.

    By The Editors · January 2022

  • On the Road … Again :: January 2022

    On the Road … Again :: January 2022

    Scenes from the IAAPA Expo and the HomeLight Cup.

    By The Editors · January 2022

  • Publisher’s Memo :: January 2022

    Publisher’s Memo :: January 2022

     

    By Olivia Rowan · January 2022