The SAM Archive
Magazine Archives
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Reinventing Guest Services
Digital adoption and operating changes have revolutionized customer service, improving the lot-to-lift process for guests and staff.
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Food for Thought: Hitting the Spot
The pandemic served-up a host of new innovations that continue to rapidly alter the resort F&B experience.
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The New Rental Paradigm
How last winter's operational adjustments will help to permanently change the rental process from cumbersome and confusing to…
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Next-Gen Marketing
Five key considerations for developing a resort marketing plan tailored to the changed consumer and workplace landscape.
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Wear, Why, and How
Proper alignment and lubrication will reduce wear and increase the life of parts and components.
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Taking Out the Trash
Vermont’s statewide waste diversion efforts provide a case study on sustainable practices, even amid the need for pandemic…
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Hiring in the New Era
A labor shortage borne of the pandemic poses both challenges and opportunities for winter resorts.
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News and Views :: September 2021
Vaccine mandates, artificial intelligence, and staffing struggles, plus people and supplier news.
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Turning Goals into Actions
A digital exclusive. Squaw Valley Alpine Meadows answers the call for big climate action.
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11 Under 30 :: July 2021
This year's group of 20-somethings has already left their mark and they have ideas about where snowsports should…
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Build a Great Grooming Team
Here's what it takes to find the right people, develop their skills, and turn them into a smoothly…
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Marketing Reset
A combination of traditional and digital formats-tra-digital, to coin a phrase—can update your marketing communications.
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Summer of Love
It will take thoughful guest education for newcomers and veterans alike to feel happy and safe as they…
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Maintenance Isn’t Automatic
Whether your snowmaking system is manual, automated, or a combination of the two, follow a careful plan of…
