SAM Coverage
Environment
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Little Cottonwood Gondola Gains Conditional Approval
SAM Magazine—Salt Lake City, Utah, June 5, 2023—The Wasatch Front Regional Council (WFRC) has voted to approve a long-term regional transportation plan from the…
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Quebec Posts Best Season in 16 Years
SAM Magazine—Quebec, Canada, June 5, 2023—Quebec’s 75 ski areas saw 6.6 million skier visits during the 2022-23 winter season, and increase of 5 percent…
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Smuggs’ and Stowe Consider Connector Gondola
SAM Magazine—Jeffersonville, Vt., June 2, 2023—The owners of Stowe Mountain Resort and Smugglers’ Notch Resort are in talks to install a connector gondola between…
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Perisher Names Nathan Butterworth as VP, GM
SAM Magazine—Perisher Valley, New South Wales, June 2, 2023—Vail Resorts has appointed Nathan Butterworth as the new vice president and general manager of Australia’s…
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The 2023 SAMMY Leadership Award Honorees
SAM Magazine—Natick, Mass., April 7, 2023—The four individuals being recognized with 2023 SAMMY Leadership Awards demonstrate the innovative thinking, collaborative spirit, and transparent leadership…
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Vail Resorts Names Guerriero SVP and COO of Rockies Region
SAM Magazine—Broomfield, Colo., April 6, 2023—Vail Resorts has named Nadia Guerriero, currently vice president and COO of Beaver Creek Resort, Colo., senior vice president…
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Managing Supply Chain Emissions
As part of their larger sustainability goals, resorts are improving their procurement processes with the aim of reducing their indirect, i.e., scope three, carbon…
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New Growth
SAM sat down with Sierra-at-Tahoe GM John Rice to learn more about the mountain’s extensive recovery effort following the devestating Caldor Fire and the lessons…
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Snow People — October 2022
In SAM’s Snow People, we highlight recent personnel moves that have been made in the mountain resort industry. From resort hires, promotions, and retirements…
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Vail Resorts Plans Mobile Access Feature for 2023-24
SAM Magazine—Oct. 4, 2022, Broomfield, Colo.—Vail Resorts plans to utilize technology that will allow guests to store and use their season pass or lift…
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Amy Ohran to Lead Northstar California
SAM Magazine—Truckee, Calif., June 24, 2022—Amy Ohran will join Vail Resorts as the new vice president and general manager of Northstar California, effective July…
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Indy Pass Hits 100 With Eight New Resort Partners
SAM Magazine—Portland, Ore., June 21, 2022—The Indy Pass will now offer two free days of skiing, riding, and cross-country skiing at 100 resorts for…
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Why We Need Systemic Change to Solve the Climate Crisis
Stop falling for fossil fuel propoganda, and focus instead on systemic climate action. As a former climate advisor at the Obama White House and…
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Fire on the Mountain
Sierra-at-Tahoe GM John Rice reflects on the devastating Caldor Fire, the hard lessons learned, and what’s next for the resort as it emerges from…
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Turning Goals into Actions
A digital exclusive. Squaw Valley Alpine Meadows answers the call for big climate action. If we’ve learned anything in the last year, it’s that…
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As Vaccinations Rise, So Do Resort Travel Plans
SAM Magazine—Denver, March 29, 2021—With vaccinations accelerating in many locations across the U.S., resort travel planning has begun returning to normal, according to the…
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Vail Resorts Drops Prices for 2021-22 Epic Pass
SAM Magazine—Broomfield, Colo., March 24, 2021—Vail Resorts (VR) officially unveiled its 2021-22 Epic Pass lineup today, dropping pass prices 20 percent “across the board,”…
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Climate Goals
Why has 2030 become the focal point for climate change, and what is the necessary response? Coronavirus and racial equality have mesmerized public attention…