SAM Coverage
Environment
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ECO TIP :: Soil Restoration for Biodiversity — and Carbon Sequestration
Copper’s carbon sequestration study brings a diverse range of benefits to the ecosystem—for not much more than the cost of lunch. This story…
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SAM and MMGY Origin Partner for Annual Outlook on Resort Marketing Survey
SAM Magazine—Natick, Mass., Feb. 7, 2024—In an effort to gather data and insights on ski area marketing, SAM and MMGY Origin have partnered to…
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Alterra to Acquire Arapahoe Basin
SAM Magazine—Denver, Feb. 5, 2024—Alterra Mountain Company has entered into an agreement to purchase Arapahoe Basin from Dream Unlimited Corp. A-Basin will be Alterra’s…
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A Discussion with Outgoing Gunstock GM Tom Day
SAM Magazine—Gilford, N.H., Jan. 26, 2024—Tom Day, who began his career in the ski industry as a lift attendant at New Hampshire’s Waterville Valley…
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Holiday Bookings, Revenues Declined at Western Destinations
SAM Magazine—Winter Park, Colo., Jan. 18, 2024—The challenges presented by meager snowfall, school holidays that started nearly a week later than usual, and ongoing…
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Showdown Montana and Others Offer Remedy for Slow Start to Winter
SAM Magazine—Neihart, Mont., Jan. 12, 2024—A few days after Showdown Montana opened for the season on Dec. 23, the ski area extended an offer…
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Taking a Stance
More ski areas are addressing big social and environmental issues to distinguish their brand identity and built community. As wise as those words from…
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Running Water
More frequest and intense rain events increase the importance of stormwater management. With the likelihood that catastrophic weather events will continue to increase in…
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Sunday River’s Rapid Recovery and Other Northeast Storm Updates
SAM Magazine—Bethel, Maine, Dec. 22, 2023—Despite significant damage from a Monday weather event that dropped 5 inches of rain on Sunday River in a…
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It’s Electric
The shift to electric snow vehicles at mountain resorts has begun. In the spring of 2023, when Tommy Murray returned to Taos Ski Valley,…
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Smuggs’ and Stowe Connector Lift Plans Withdrawn
SAM Magazine—Stowe, Vt., Oct. 12, 2023—Plans for a proposed gondola connecting Smugglers’ Notch Resort and Stowe Mountain Resort have been withdrawn following initial disapproval…
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Jon Copeland Named Breckenridge VP, COO
SAM Magazine—Breckenridge, Colo., Oct. 12, 2023—Breckenridge Ski Resort has promoted Jon Copeland, current vice president of mountain operations, to vice president and COO. Copeland…
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2024 I AM a Snowmaker Contest Nominations Now Open
SAM Magazine—Natick, Mass., Oct. 9, 2023—Ski areas across North America are invited to nominate their snowmaking teams to participate in the ninth annual “I…
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Power Outage Strands Hundreds Atop Banff’s Sulfur Mountain
SAM Magazine—Banff, Alberta, Canada, Aug. 9, 2023— A power outage on the Banff Gondola, owned by attraction and hospitality company Pursuit, stranded hundreds of sightseers…
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Third Annual Ski Conservation Summit at Copper Mountain Fosters Conversation and Collaboration
SAM Magazine—Frisco, Colo., Aug. 3, 2023—Copper Mountain hosted the third annual Ski Conservation Summit on July 26. The event brings together local land managers…
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Fire Destroys Lake Louise Ski Resort Employee Housing, Shuts Down Summer Ops
SAM Magazine—Alberta, Canada, July 5, 2023—Summer operations at Lake Louise Ski Resort are shut down until further notice and the Royal Canadian Mounted Police…
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Alterra Sets 2030 Social Responsibility Goals with New ‘Forward Stance’ Initiative
SAM Magazine—Denver, Colo., June 8, 2023—Alterra Mountain Company unveiled its new social responsibility platform, Forward Stance, which focuses on four core pillars: prioritizing people, protecting…
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New Hampshire Skier Visits Up 13 Percent
SAM Magazine—Waterville Valley, N.H., June 8, 2023—Ski areas in New Hampshire tallied more than 2.2 million skier and snowboarder visits in the 2022-23 season,…

