In This Issue
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Who Visited This Season?
This article summarizes the National Skier/Boarder Opinion Survey for the 1999-2000 season. It indicates trends, dissects demographics, addresses the marketing that attracted…
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Children’s Safety Poster Contest
The cover image is an entry from the NSAA’s children’s safety poster contest. The colorful rendition of a snowboarder wearing a helmet…
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Our New SAMMY Winners; A Sister for SAM
Two memos: One announcing the 2000 SAMMY Award winners: Karyn Thorr, Joe Stevens, Greg Murtha and Matt Mosteller. The second announcing a…
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What’s Wrong With Biodiversity?
The vp and general counsel of Aspen Skiing Co. explains why his resort supports the White River National Forest management plan Alternative…
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Marketing-Not Magic Bulletts
Brink, a vp of marketing for ASC, argues against discounting ski passes. While segmented pricing strategies are useful, he says the real…
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Charles Beebe-A True Pioneer
Beebe, who died in February 2000 at 91, was a ski area founder who participated on the original B77 Committee that started…
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Cuck Lewis-Remembering a Leader
This remembrance of Chuck Lewis, a successful skiing renaissance man, touched on his many talents and the fact he was both the…
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Late Starts, Great Finishes
This regional roundup looks at the 1999-2000 season from coast to coast.
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Blue Pages
Subjects, by subhead: Criminal Charges in Skiing Death (Nathan Hall case in Colorado re: Vail employess crashing into and killing Alan Cobb);…
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SAM Idea Files
Handmade kiddie waterslides at Wild Mountain, Minn.; Apple picker ladders as rescue ladders at Shanty Creek, Mich.; Sprayable concrete to resist erosion…
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Construction Site
Two projects are featured: A snowmaking pond built by Brodie Mountain, Mass. and various improvements made at Snowbasin, Utah, in anticipation of…
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Letters to the Editor
Letter taking exception with an End Page piece (January 2000) on a multiple-lift tower at Les Menuires, FRance. And a letter clarifying…
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Seth Says: On-line Auction of Ski Lessons
Seth interviews his friend Slats Grabski in this tongue-in-cheek look at how auctioning lift tickets and lesson on-line could lead to some…
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Turnaround: Pisten Bully versus Lift Tower
This is a description of the repair of a lift tower at Brodie Mountain, Mass. a twisted, open-frame tower was pulled back…
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Industry Reports
Gillett steps down and takes Targhee with him; Mammoth to operate Gotcha Glacier; New Resort for B.C. (Kicking Horse); No more free…
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Developing Nordic Trails at Alpine Resorts
Wiesel’s article points out that when alpine resorts want to benefit from the earning potential of ancillary cross-country centers, they need to…
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Ski News From Around the World
End of segregated skiing in Iran; Engelberg open year-round (Switzerland); Six-seater chair opened in Russia; War between Frens ski school and instructors…
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Sinage: Creating a Visual Identity
This article explains the concept of creating a visual identity and how it relates to signage to help the guest get to…
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X-C Detailed Guidebook
This is a review of Jonathan Wiesel’s book “Cross-Country Ski Vacations” as it relates to acting as a blueprint for ski resorts…
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ANSI B77 is 40: A BRief History
This article looks at the framers and development of the ANSI lift standards (originally called the ASA Code) written by the B77…
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Snowmaking Goes High-Tech
This part II in a series of articles on automation. The article describes how automated snowmaking systems are making a major contribution…
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Summer Toys Provide Off-Season Thrills
This is a roundup of scooters, mountain skate boards and downhill go carts available to summer operations interested in adding profit drivers.…
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NSAA’s Poster Contest Gets Kids Involved
This is a one-page layout of some of the winning posters from the NSAA’s inaugural safety poster contest that targeted kids. It…
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Grooming Vehicles 2000
The article is a roundup of the offerings from vehicle manufacturers for the upcoming season. New models are described and specifications are…
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The Double Swivel Chair: A Trend to Nowhere
The story is a history of Karl Ringer’s Swivel Double Chair that had a seat that opened in the middle and swiveled…
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Intrawest: A Rental Profile
Intrawest is revising its rental shops for better margins and service through the use of “Pods” where customers sit and shop personnel…
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Greening the Sundeck
This is a profile of the economically-built and ecologically sound design of Aspen’s new summit lodge, the Sundeck. From deconstructing the old…
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1998-1999 Economic Analysis
The economic analysis for the previous season showed profitability to be down in the Rockies and up everywhere else. Wide variations in…
