SAM Coverage
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Ramp Monitor Board
For just a few dollars and a few minutes of installation time, Winter Park, Colorado, got peace of mind with a “Bottom-line, catch-all circuit…
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Skier Participation Studies
A look at the new figures from National Sporting Goods Association (NSGA) and American Sports Data (ASD) surveys reveal some surprising snowboarding numbers.
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Credibility? No Problem- Just Guarantee Snow
Loon Mountain, New Hampshire, used a money-back guarantee to back up their claims on published ski reports. Battered by the media battle and a…
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Single Skiers Not Forgotten
Two ski areas tested innovative programs to attract solos and got mixed results. Both Killington, Vermont, and Copper Mt., Colorado, tried reduced-rate, single-occupancy programs…
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Pr Clutter Busters
An extensive look at the busy world of public relations. Consists of background info and continues through all major levels of PR, with a…
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When Your Mother Is Not Your Date
Statistics from the 1992-93 National Skier Opinion Survey could lead to strategies for effective target marketing. Topics covered are: regions and differences, gender-age-marriage, female…
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Supplier Directory
Names, addresses and key contacts for suppliers of products and services to the ski industry.
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1993 Directory Of Products And Services
A listing of products and services and their suppliers within the ski industry.
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About The Cover
At Mount Snow, Vermont, a local farm owner has been grazing a flock of 65 sheep on the hill as a natural lawn mower.…
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Guessing Worth Doesn’t Work
This article is currently not available online. Please email [email protected] for a pdf copy of the article
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Methods Of Measuring Worth
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Guest Accomdations, More Than A Bed
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Wetlands
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Hand-Held Grinders– Tougher Is Better
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They’re Ready
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A Successful 21st Century Mt. Resort
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Snowmaking System Controls
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Boneyard Jewels
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