SAM Coverage
The Editors
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News and Views :: November 2022
Whatg the SKI poll says, climate change talk, people moves, and more. WHAT THE SKI POLL SAYS The folks at SKI magazine say…
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Mountain Spy :: September 2022
The Best and Worst of Spy It may be SAM’s 60th this year, but our beloved Mountain Spy is celebrating a big birthday, too:…
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New Products :: September 2022
A collection of new tools, activities, and equipment. This story is from the SAM print archive Subscribers can read the full digitized article online…
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60 Defining Moments
In honor of our 60th birthday, SAM looks back at 60 moments that have defined the mountain resort industry. The past 60 years have…
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Hidden Gems
Sound familiar? SAM Magazine is celebrating its 60th anniversary this year. In the next few issues, we’ll use this space to dig into the…
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On the Road :: May 2022
Scenes from the ACCT Expo, U.S. Ski & Snowboard HOF, MTS, and Sierra-at-Tahoe’s 75th birthday. ACCT INTERNATIONAL EXPO, CLEVELAND, OHIO, FEB. 13-16, 2022 Back…
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News and Views :: May 2022
Visitation guestimation, the voice of the guest, the premise and promise of Indy’s new XC pass, and more. VISITATION GUESTIMATION In March, SAM convened…
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Nominate a Rising Star for the 2022 “10 Under 30”
SAM Magazine—Natick, Mass., April 27, 2022—The nomination period is now open for SAM’s annual “10 Under 30.” Members of the mountain resort industry are…
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News and Views :: March 2022
Mega questions, ski biz abandons OR, Olympics, people news and more. MEGA QUESTIONS: CROSSROADS OF CREATING VALUE FOR CUSTOMERS There has been a consistent…
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News and Views :: January 2022
SAMMY honorees peek into their crystal (snow)balls, and more. A PEEK INTO THE CRYSTAL (SNOW)BALL The mountain resort industry has changed dramatically…
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On the Road … Again :: January 2022
Scenes from the IAAPA Expo and the HomeLight Cup. IAAPA EXPO, ORLANDO, FLA., NOV. 16-19, 2021 After a brief hiatus, the International Association of…
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Tech Planning :: Assessments
Questions to help you conduct internal and supplier assessments. SAM gathered feedback from resort operators and suppliers to compile two easy-to-reference lists of…
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2021 Terrain Park Contest
SAM‘s showcase of freestyle fabrication is back for its 16th year, with resort submitted entries in three categories, including a new one: “Park edits.”…
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SAM Idea Files :: November 2021
Clever solutions from Mount Pleasant, Pa., for outdoor seating and sled storage. SEATING ALFRESCO To meet a need for outdoor seating, Mount Pleasant,…
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News and Views :: November 2021
Ride the capital wave, hot takes on fast tracks, DEI action, and more. RIDE THE CAPITAL WAVE This time last year resorts were…
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News and Views :: September 2021
Vaccine mandates, artificial intelligence, and staffing struggles, plus people and supplier news. TO MANDATE, OR NOT TO MANDATE? That is the question emerging among…
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Taos to Exceed Living Wage, Add Staff Housing
SAM Magazine—Taos Ski Valley, N.M., Aug. 19, 2021— Taos Ski Valley has raised its starting pay for entry-level positions to $15 per hour, exceeding the…
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Dodge Ridge Sold to Mountain High Owners
SAM Magazine—Pinecrest, Calif., Aug. 17, 2021—California’s Dodge Ridge Ski Resort is being acquired by Mountain High Resort, Calif., owners Invision Capital and Karl Kapuscinski,…