The Voice of the Mountain Resort Industry  |  Est. 1962

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Mountains Don’t Move Themselves

SAM Coverage

The Editors

  • Mountain Spy :: May 2023

    Mountain Spy :: May 2023

    Will there still be corduroy if it’s snowing? When the Spy picked up the phone in spring to begin this mission, historic snow totals…

  • New Products :: May 2023

    New Products :: May 2023

    Structures, seats, tech solutions, and other items to consider.   This story is from the SAM print archive Subscribers can read the full digitized…

  • On The Road :: May 2023

    On The Road :: May 2023

    ACCT, resort media events, MTS.   This story is from the SAM print archive Subscribers can read the full digitized article online — along…

  • News and Views :: May 2023

    News and Views :: May 2023

    Visitation and revenue predictions, French connection, and more. Wild weather this winter disrupted, shortened, and extended the season, depending on your location. How would…

  • New Products :: March 2023

    New Products :: March 2023

    A collection of new products and technology for operators to consider. This story is from the SAM print archive Subscribers can read the full…

  • On the Road :: March 2023

    On the Road :: March 2023

    NSAA Western Conference, NSAA Eastern Conference This story is from the SAM print archive Subscribers can read the full digitized article online — along…

  • News and Views :: March 2023

    News and Views :: March 2023

    Japan’s ski industry revival, gear sharing, aerial industry updates. North American skiers and riders traveling to Japan for its iconic deep “Japow” powder in…

  • Idea Files :: January 2023

    Idea Files :: January 2023

    DIY compressor hoist, bike racks, and conveyor skirting. COMPRESSOR HOIST Saddleback, Maine, snowmaking, grooming, and parks manager Andrew Roy and his team constructed a…

  • Terrain Park Contest 2022

    Terrain Park Contest 2022

    Our annual showcase of the finest freestyle fabrications with resort-submitted entries in four categories: features, events, edits, and—new this year— crews. In the same…

  • Idea Files :: November 2022

    Idea Files :: November 2022

    Clever solutions from Sunlight, Colo., Camelback, Pa., and Lost Valley, Maine, to solve your signage, lift loading, and cup-holding conundrums. Resort signage is often…

  • Mountain Spy :: November 2022

    Mountain Spy :: November 2022

    “I don’t want to buy a season pass, how else can I ski at your resort?” The season pass is increasingly king at ski…

  • On the Road :: November 2022

    On the Road :: November 2022

    Scenes from MSAA, SAM Summer Ops Camp, NES, MTS, and SANY-PSAA.   MIDWEST SKI AREAS ASSOCIATION, SHANTY CREEK RESORT, MICH., AUG. 21-24 The annual…

  • News and Views :: November 2022

    News and Views :: November 2022

    Whatg the SKI poll says, climate change talk, people moves, and more.   WHAT THE SKI POLL SAYS The folks at SKI magazine say…

  • Mountain Spy :: September 2022

    Mountain Spy :: September 2022

    The Best and Worst of Spy It may be SAM’s 60th this year, but our beloved Mountain Spy is celebrating a big birthday, too:…

  • New Products :: September 2022

    New Products :: September 2022

    A collection of new tools, activities, and equipment. This story is from the SAM print archive Subscribers can read the full digitized article online…

  • Hidden Gems

    Hidden Gems

    Sound familiar? SAM Magazine is celebrating its 60th anniversary this year. In the next few issues, we’ll use this space to dig into the…

  • News and Views :: March 2022

    News and Views :: March 2022

    Mega questions, ski biz abandons OR, Olympics, people news and more.   MEGA QUESTIONS: CROSSROADS OF CREATING VALUE FOR CUSTOMERS There has been a consistent…

  • News and Views :: January 2022

    News and Views :: January 2022

    SAMMY honorees peek into their crystal (snow)balls, and more.     A PEEK INTO THE CRYSTAL (SNOW)BALL The mountain resort industry has changed dramatically…