The SAM Archive
Magazine Archives
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Hiring in the New Era
A labor shortage borne of the pandemic poses both challenges and opportunities for winter resorts.
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News and Views :: September 2021
Vaccine mandates, artificial intelligence, and staffing struggles, plus people and supplier news.
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Turning Goals into Actions
A digital exclusive. Squaw Valley Alpine Meadows answers the call for big climate action.
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11 Under 30 :: July 2021
This year's group of 20-somethings has already left their mark and they have ideas about where snowsports should…
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Build a Great Grooming Team
Here's what it takes to find the right people, develop their skills, and turn them into a smoothly…
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Marketing Reset
A combination of traditional and digital formats-tra-digital, to coin a phrase—can update your marketing communications.
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Summer of Love
It will take thoughful guest education for newcomers and veterans alike to feel happy and safe as they…
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Maintenance Isn’t Automatic
Whether your snowmaking system is manual, automated, or a combination of the two, follow a careful plan of…
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Construction Site :: July 2021
New lifts, employee housing, and a Club Med are among this year's early-summer projects.
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Torch Bearers
Meaningful partnerships with influencers can be a boon for resorts’ ongoing diversity, equity, and inclusivity work.
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Safety Programs Checkup
Make sure your resort safety programs and training are in compliance before OSHA comes knocking.
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Forecasting a Summer Swell
With Covid-19 loosening its grip on the country, the outdoor recreation boom it spawned shows no sign of…
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News and Views :: July 2021
Visit trends, Vail pay raises, patrol unions, Liftopia, and Olympic woes, plus people and supplier news.
