The SAM Archive
Magazine Archives
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Construction Site :: July 2021
New lifts, employee housing, and a Club Med are among this year's early-summer projects.
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Torch Bearers
Meaningful partnerships with influencers can be a boon for resorts’ ongoing diversity, equity, and inclusivity work.
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Safety Programs Checkup
Make sure your resort safety programs and training are in compliance before OSHA comes knocking.
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Forecasting a Summer Swell
With Covid-19 loosening its grip on the country, the outdoor recreation boom it spawned shows no sign of…
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News and Views :: July 2021
Visit trends, Vail pay raises, patrol unions, Liftopia, and Olympic woes, plus people and supplier news.
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Rick Kahl Tribute
Our dear friend, colleague, and sage Yoda, SAM editor Rick Kahl, is retiring after a four-decades-long journalism career.
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SAM’s Annual Best and Worst in Marketing
This collection of reviews explores a broad range of resort marketing efforts—some that hit the mark, some that…
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A New Employment Landscape
Pandemic-induced changes will be key to successfully recruit and retain talent moving forward.
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Cross-Country on the Rise
There are several indications that long-term growth is on tap for Nordic skiing, and alpine resorts may want…
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Digital Embrace
The 2020-21 season pushed the snowsports industry to adopt technology on a whole new scale.









