The Voice of the Mountain Resort Industry  |  Est. 1962

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Mountains Don’t Move Themselves

SAM Coverage

Rental & Retail

  • 1998 Snowboard Rental Roundup

    1998 Snowboard Rental Roundup

    Things are changing on the snowboard scene making rental more of a priority than it has ever been. From Airwalk to Rossignol, snowboard engineers…

  • Fun And Familiarization

    There’s little argument that ski shop employees can be valuable extensions of a ski area’s marketing efforts, acting as goodwill ambassadors to sell particular…

  • Rental Shop– Keeping Track Of Bindings

    Rental shops routinely number inventory components and use those numbers as part of their permanent records. Even shops with the most meticulous records usually…

  • Rental Flow

    Rental Flow

    Writing about ski rental shops, traffic flow, rack designs and procedures is theory based on practical experience. Actually designing a rental shop from the…

  • Rental Shop

    Where a rental shop operation is aimed at beginning skiers—you want to get them on the hill fast, teach them to ski efficiently and…

  • Rental Shop

    Fall is a good time to look at rental shop refurbishing. Efficient storage of skis, boots and poles for easy accessibility and space saving…

  • Premating

    The preset/premate system for ski shop equipment rentals is widely known for its simplicity, low cost and reduction of risks of injury to the…

  • Rental Shop

    The ski equipment rental form is a small but most important link in the rental operation. The customer usually fills in part, the cashier…

  • The Rental Shop

    In 1950 the late Mitch Cubberly introduced the Cubco binding. This was the first popular binding which did not rely on ski-boot-to-binding contact. Many…

  • The Rental Shop

    Save Time with Floating Pre-mated Systems In selecting rental bindings a shop must consider many factors: initial cost, rental efficiency, customer acceptance and the…