SAM Coverage
leadership
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Poole to Lead Heavenly Mountain Resort
SAM Magazine—South Lake Tahoe, Calif., May 29, 2026—Vail Resorts has appointed Trent Poole as Heavenly Mountain Resort vice president and general manager. He currently…
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Bolton Valley Promotes Nick Lemire to General Manager
SAM Magazine—Bolton Valley, Vt., May 26, 2026—Nick Lemire has been promoted to the role of general manager for Bolton Valley. He previously served as…
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Chris Salhany Appointed as President of Castle Mountain Resort
SAM Magazine—Pincher Creek, Alberta, May 20, 2026—Castle Mountain Resort has hired Chris Salhany as its new president as part of a leadership restructure following…
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Balanced Leadership
Leaders can get more out of their people by balancing results and relationships. Successful project management is more about people than it is about…
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Rathbun Now CEO of Purgatory Resort Holdings After Leadership Restructure
SAM Magazine—Durango, Colo., April 13, 2026—A new leadership structure at Purgatory Resort includes general manager Dave Rathbun moving into the role of chief executive…
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SAM Calls for Nominations for “10 Under 30” Emerging Leaders
SAM Magazine—Natick, Mass., April 13, 2026—Nominations are now open for SAM’s annual “10 Under 30,” presented with support from Snow Operating. The program recognizes…
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Edelmann to Succeed Howard as Vail Mountain VP and COO
SAM Magazine—Vail, Colo., April 8, 2026—Shaydar Edelmann has been appointed as vice president and chief operating officer of Vail Mountain. He succeeds Beth Howard, who is retiring…
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Introducing the 2026 SAMMY Leadership Award Honorees
SAM Magazine—Natick, Mass., March 23, 2026—The SAMMY Leadership Award Class of 2026 includes four terrific leaders whose spheres of influence and positive impact extend…
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Kissing Bridge Hires Matt Thomas as General Manager
SAM Magazine—Glenwood, N.Y., March 2, 2026—Kissing Bridge All Seasons Resort has hired Matt Thomas as its new general manager. Thomas comes to the role…
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Alterra Names Flueck as Chief Customer Officer, Ikon Pass President
SAM Magazine—Denver, Feb. 18, 2026—Alterra Mountain Company has appointed David Flueck as chief customer officer and president, Ikon Pass. Flueck will lead the company’s…
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Andrew Nicolas Appointed CEO of Prinoth U.S. Snow Grooming Division
SAM Magazine—Tooele, Utah, Jan. 26, 2026—Prinoth named Andrew Nicolas as CEO of its U.S. snow grooming division in December. In his new role, Nicolas…
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Jack Frost Big Boulder Appoints Tony Torsell as General Manager
SAM Magazine—Blakeslee, Pa., Jan. 23, 2026—Vail Resorts has hired Tony Torsell as general manager of Jack Frost Big Boulder, effective Feb. 15. Torsell, who…
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Andrew Gast Tapped as Eldora President and GM
SAM Magazine—Nederland, Colo., Jan. 16, 2026—Powdr Corp. has hired Andrew Gast to serve as president and general manager of Eldora Mountain Resort, effective Feb.…
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Education for the Real World
As enrollment dips, SAM degree and certificate programs are modernizing curriculum and evolving in step with the industry to keep the talent pipeline alive. For…
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Perks of Employment
Resorts share their winning and valued benefits, recognition programs, and other morale boosters. A nice benefits package can help attract and retain talented people.…
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Pre-Season Pep Talk
Pre-season pep talks from industry leaders. The busy (never say frantic or scrambling) lead-up to opening day is an exciting and magical time—projects are…
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SAM Names 2025–26 Summit Series Mentors and Mentees
SAM Magazine—Natick, Mass., Oct. 14, 2025—The Summit Series returns this fall with a new class of mentors, mentees, and a curriculum focused on leadership…
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Snow People – October 2025
In SAM’s Snow People, we highlight personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier…