SAM Coverage
leadership
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Megan Greenlee Promoted to GM of Mt. Brighton
SAM Magazine—Brighton, Mich., Dec. 30, 2024—Vail Resorts has promoted Megan Greenlee from senior manager of food and beverage at Afton Alps, Minn., to general…
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Snowbasin’s Ratchford and Sun Valley’s Sonntag Both Promoted to COO
SAM Magazine—Cheyenne, Wyo., Dec. 20, 2024—Grand America Hotels & Resorts has promoted Pete Sonntag to chief operating officer of Sun Valley Resort, Idaho, and…
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Vail Resorts Taps Career Military and Government Leader Lea Gabrielle Potts as New Mount Snow GM
SAM Magazine—West Dover, Vt., Dec. 4, 2024—Lea Gabrielle Potts is the new vice president and general manager of Mount Snow, Vt., effective Dec. 19.…
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Dan Healy to Lead Sierra-at-Tahoe as New GM
SAM Magazine—Twin Bridges, Calif., Dec. 4, 2024—Dan Healy is returning to Sierra-at-Tahoe, this time as the resort’s vice president and general manager, effective early…
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Vail Resorts Names Brandon Swartz GM of Wildcat, With Oversight of Attitash
SAM Magazine—Gorham, N.H., Dec. 3, 2024—Vail Resorts has appointed Brandon Swartz general manager of Wildcat Resort, effective immediately. Swartz, who currently serves as general…
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SAM Catches Up with New Mt. Abram GM, Josh Thompson
SAM Magazine—Greenwood, Maine, Nov. 21, 2024—Mt. Abram Ski Area & Bike Park hired Josh Thompson as its new general manager. Thompson previously served as…
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JD Crichton to Serve as VP and GM of Crested Butte Mountain Resort
SAM Magazine—Crested Butte, Colo., Nov. 20, 2024—Vail Resorts named JD Crichton as the new vice president and general manager of Crested Butte Mountain Resort,…
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Deirdre Riley Named as Crotched Mountain General Manager
SAM Magazine—Bennington, N.H., Nov. 21, 2024—Vail Resorts has promoted Deirdre Riley to general manager of Crotched Mountain, effective Nov. 25. Riley most recently served as senior…
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Australian Ski Areas Association Appoints Josh Elliott as CEO
SAM Magazine—Melbourne, Australia, Nov. 13, 2024—The Australian Ski Areas Association (ASAA), which represents the interests of Australia’s ski areas and their stakeholders, has named…
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Snow People — November 2024
In SAM’s Snow People, we highlight personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier…
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Mike Giorgio Appointed GM of Stowe Mountain Resort
SAM Magazine—Stowe, Vt., Nov. 7, 2024—Vail Resorts appointed Mike Giorgio as general manager of Stowe Mountain Resort, effective Nov. 18. Giorgio mostly recently led…
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Midwest Ski Areas Association Appoints Bo Bigelow as Executive Director
SAM Magazine—Saint Paul, Minn., Nov. 1, 2024—The Midwest Ski Areas Association (MSAA) has named Bo Bigelow as its next executive director, effective today. His…
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Tara Schoedinger Named as VP and GM of Northstar California
SAM Magazine—Truckee, Calif., Nov. 1, 2024—Vail Resorts has named Tara Schoedinger vice president and general manager of Northstar California Resort, effective Nov. 11. She…
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Mica Heliskiing Appoints Dave Morrison as New CEO
SAM Magazine—Revelstoke, British Columbia, Oct. 30, 2024—Dave Morrison is the new CEO of Mica Heliskiing, a boutique heliski operation and lodge in the Canadian…
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California Mountain Resort Company Names New GMs at Bear Valley and China Peak
SAM Magazine—Bear Valley, Calif., Oct. 29, 2024—The California Mountain Resort Company (CMRC) has appointed new general managers to two of its ski areas: Brad…
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SAM Selects 11 Mentees for Annual Summit Series
SAM Magazine—Natick, Mass., Oct. 2, 2024—Eleven up-and-coming industry leaders have been selected to participate as mentees in the SAM Summit Series leadership development program.…
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Snow People — October 2024
SAM’s Snow People highlights personnel moves in the mountain resort industry. From resort hires, promotions, and retirements to awards, obits, and supplier news, we…
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Susan Donnelly Appointed as GM of Mount Sunapee
SAM Magazine—Newbury, N.H., Sept. 26, 2024—Vail Resorts named Susan Donnelly as the new general manager of Mount Sunapee, effective October 7. Donnelly most recently served…